
Digital Marketer
2 days ago
Key Skills Required:
- Excellent knowledge of all facets of Digital Marketing
- Good and updated knowledge and hands-on experience in SEO and building organic audience/traffic
- Experience in running PPC more specifically Google ads and LinkedIn ads
- Good taste in design and selection of color pallets suitable to brand development
- Experience in content marketing, creation and selection
- Experience in running Email Marketing campaigns
- Must have conducted lead generation and performance marketing campaigns with proven results
- Highly creative with Experience in identifying target audiences and devising digital
campaigns that engage, inform and motivate
- Proficient in marketing research and statistical analysis
Job Description:
- To strategize the company's digital marketing plan
- To manage and improvise the company's on-page as well as off-page SEO
- To plan, and execute the latest SEO strategies in the best interest of the company
- To appoint and manage freelancers as well as interns/team members
- To plan, design and execute Email Marketing campaigns
- To manage and design posts of company's social media pages
- To consistently update and use new strategies and tools
- To create/source content and put it to best use
- Optimizing landing pages and creating user/sales funnels
- Setting up and optimizing PPC campaigns on all major search engines specifically google and linkedin
- Think through and come up with creative ideas for growth digital growth strategies for the company and the product through digital marketing
- Present ideas, concepts, designs, and methodologies on ways to improve Company's overall digital presence
- Liaise and collaborate with the current/new digital marketing companies
- Identifies trends and insights and constantly optimizes spends and campaign performance based on the insights
- Evaluate emerging technologies in digital marketing and propose an enhancement of services, features, at company's website, portals and campaigns
- Design or Coordinate with graphic designers for creating posts and creatives
- Coordinate with a website developer
- Research and analyze and beat, competitor digital activities
- To plan and execute all web, SEO, PPC, database marketing, email, social media, and display advertising campaigns
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