Digital Marketing Executive
2 days ago
Job Title:
Digital Marketing Executive
Job Summary:
We are seeking a creative and results-driven Digital Marketing Specialist with 1-2 years of experience to join our team. You will be responsible for managing day-to-day social media activities, content creation, and tracking performance across all platforms. This role is critical for building our brand's online presence and driving audience engagement.
Key Responsibilities:
- Develop, curate, and schedule engaging content (posts, stories, Reels, etc.) across platforms like Instagram, Facebook, YouTube, and LinkedIn.
- Collaborate with the design and content teams to ensure brand consistency in tone and style.
- Develop and implement digital marketing strategies across channels like SEO, SEM, social media, email, and content marketing.
- Manage and optimize paid advertising campaigns on platforms such as Google Ads and Facebook Ads to drive traffic and conversions.
- Conduct keyword research and apply SEO best practices to improve website visibility and search engine rankings.
- Create and manage engaging content for company websites, blogs, and social media platforms to attract and retain customers.
- Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms.
- Execute email marketing campaigns, including designing Flyers, Posters, B newsletters and analyzing performance metrics to enhance engagement.
- Collaborate with the design team to create engaging marketing materials.
- Monitor and analyze digital campaign performance using tools like Google Analytics to inform strategy adjustments.
- Collaborate with cross-functional teams, including design and sales, to ensure cohesive marketing efforts.
- Stay updated on the latest digital marketing trends and technologies to keep strategies current and effective.
- Manage the company's online presence, ensuring consistent branding across all digital platforms.
- Prepare and present reports on campaign performance and insights to stakeholders for informed decision-making
Qualifications:
- Bachelor's degree in marketing, communications, or a related field.
- Proven experience in digital marketing, preferably in a similar role.
- Strong understanding of SEO, PPC, social media platforms (Instagram, YouTube and LinkedIn), and email marketing.
- Familiarity with analytics tools (e.g., Google Analytics, social media insights).
- 12-24 months of experience in social media management, content creation, or digital marketing.
- Strong understanding of major social media platforms (Instagram, YouTube and LinkedIn).
- Creative mindset with the ability to think strategically.
- Ability to multitask and work in a fast-paced environment.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional development and growth
Interested candidates should send their resume and a cover letter to []
Pay: ₹25, ₹35,000.00 per month
Education:
Bachelor's (Preferred)
Job Types: Full-time, Permanent
Pay: ₹25, ₹35,000.00 per month
Benefits:
- Cell phone reimbursement
- Leave encashment
- Paid sick time
- Provident Fund
Work Location: In person
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