Senior Graphic Designer

6 days ago

Noida, Uttar Pradesh, India Sotrue Full time ₹ 8,00,000 - ₹ 18,00,000 per year

Job Description

Brand:
Sotrue

Location:
Sector 6, Noida (In-Office)

Role:
Senior Graphic Designer – Packaging, E-Commerce & Marketing Creatives

About Us

Sotrue
is India's first
glow-first beauty brand
, reimagining glow not just as a finish, but as a feeling. We create effortless, everyday skincare–makeup hybrids designed for Indian skin tones, climates and lifestyles.

Built for the women of Bharat who want glow they can trust, we combine high-performance formulas, inclusive shades and relatable storytelling to make beauty simple, aspirational, and accessible.

With a strong presence across D2C, marketplaces, and quick commerce, we're scaling fast - on track to power Sotrue's vision of ₹100 Cr ARR by 2026.

Leadership Team:
Consists of well-established professionals from Bain & Co. & KPMG.

Role Overview

We are looking for a talented and experienced
Senior Graphic Designer
with a strong portfolio in
packaging and product label design
, e-commerce listing creatives (LQS, A+ content), website banners, marketing collaterals, and social media creatives. The ideal candidate will also have photography skills for product shoots and the ability to create visually compelling assets that elevate brand presence across platforms.

Responsibilities

  • Design
    premium product labels, and packaging
    in line with brand identity and printing requirements.
  • Create
    LQS, A+ images, and other e-commerce listing creatives
    for Amazon, Flipkart, Nykaa, and other marketplaces.
  • Develop
    website banners, marketing collaterals, flyers, brochures, and digital ads
    for campaigns.
  • Design
    social media creatives
    for Instagram, Facebook, and other platforms, ensuring high engagement and brand consistency.
  • Plan and execute
    product photography
    for marketing and e-commerce use.
  • Collaborate with marketing, product, and e-commerce teams to ensure timely delivery of creatives.
  • Maintain brand guidelines and visual consistency across all platforms.
  • Stay updated on design trends, competitor creatives, and marketplace creative guidelines.

Qualifications

  • Bachelor's degree in Graphic Design, Fine Arts, or a related field.
  • 4+ years
    of professional experience in graphic design, preferably in FMCG, personal care, or D2C brands.
  • Proven experience in
    packaging design (monocartons & labels)
    and
    e-commerce creative requirements
    .
  • Strong proficiency in
    Adobe Illustrator, Photoshop, InDesign, and Lightroom
    .
  • Knowledge of dielines, printing processes, and packaging compliance.
  • Product photography skills with an understanding of lighting, composition, and styling.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Strong attention to detail and creative problem-solving skills.

What's in it for you

  • Opportunity to shape the visual identity of a premium women's personal care brand along with other growing brands.
  • Work on a diverse range of creative projects spanning packaging, e-commerce, marketing, and social media.
  • Fast-track growth in a performance-driven organization.
  • Collaborate closely with experienced professionals from Bain & Co. and KPMG.
  • A creative, innovative, and high-growth startup environment.
  • Competitive salary and benefits package.

Employment Type

Full time

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