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Marketing Manager
2 weeks ago
Job Title: Marketing Manager
Location: Mylapore, Chennai
Female Candidates only
Experience: 3+ years in marketing, preferably in the education, edtech, or training industry, with a strong background in strategy, branding, and team leadership in managerial roles.
Employment Type: Full-time
Reporting to: CMO
Job Overview
Were looking for a Marketing Head to lead a team, craft powerful brand strategies, amplify our digital presence, and drive market expansion. If you have a proven track record in building impactful campaigns, mastering multi-channel marketing, and fuelling business growth through innovative branding and lead generation, this is your opportunity to make a lasting impact
Key Responsibilities
- Develop and execute comprehensive marketing strategies to enhance brand positioning and market presence.
- Lead a team of digital marketers managing strategic business units, while closely collaborating with the design and web development teams.
- Plan and execute ATL activities, including print, TV, radio, and outdoor advertising on demand.
- Strengthen brand presence through integrated online and offline campaigns, PR, and strategic partnerships.
- Liaise with creative agencies for campaign briefs, content development, and execution.
- Oversee SEO, SEM, content marketing, and social media campaigns to maximize reach and engagement.
- Support franchise centres with localised marketing strategies and tools to drive visibility and enrollment growth.
- Manage the marketing budget, track campaign performance, and ensure high ROI on marketing investments.
- Analyse industry trends, consumer behaviour, and competitor strategies to refine and optimise marketing efforts.
Company profile:
Regards,
Irene
'
Job Types: Full-time, Permanent
Pay: ₹30, ₹50,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Paid sick time
- Provident Fund
Application Question(s):
- We prefer female candidates.
Experience:
- Branding: 3 years (Preferred)
- Marketing: 3 years (Preferred)
- Digital marketing: 3 years (Preferred)
- Social media marketing: 3 years (Preferred)
Location:
- Chennai, Tamil Nadu (Preferred)
Willingness to travel:
- 100% (Preferred)
Work Location: In person
