Business Head
23 hours ago
Job Title: Business Head - MSME/LAP (North/South)
Job Location: Chennai
Role Summary:
The Business Development Head – MSME Loans will lead the growth strategy for the company's secured MSME lending portfolio, targeting small businesses, traders, and professionals. The role is focused on expanding sourcing channels, building trusted regional partnerships, and ensuring high-quality lead generation across clusters and verticals.
Key Responsibilities:
1. Sourcing Strategy & Channel Development
- Build a multi-layered sourcing ecosystem through DSAs, CA networks, fintech APIs, SME advisors, trade bodies, and digital lead partners.
- Launch and scale sourcing efforts across industrial clusters, trading zones, and underserved MSME belts.
- Design partner onboarding, incentive models, and training structures to drive productivity.
2. Lead Generation & Qualification
- Own the full funnel – from lead generation to disbursal – with a focus on lead quality, approval rates, and partner compliance.
- Track rejection reasons, improve targeting, and minimize non-starters via analytics and field feedback.
- Run partner-level and geo-level performance audits to optimize cost-per-lead and ROI.
3. Segment-Specific Strategy
- Customize outreach strategies for manufacturers, traders, wholesalers, and self-employed professionals.
- Support field teams in positioning secured (LAP, asset-backed) vs. unsecured offerings effectively.
4. Team Leadership & Governance
- Recruit and manage regional BD teams and partner relationship managers.
- Set clear KPIs for logins, approvals, disbursals, and CAC.
- Ensure compliance and credit hygiene in all sourcing practices.
Ideal Candidate Profile:
- Experience: 10–15 years in MSME lending, with deep exposure to secured and unsecured loans via both traditional and digital channels.
- Channel Knowledge: Strong background in DSA and CA-based sourcing, with fintech/digital partnership experience.
- Execution: Field-based team builder with strong funnel management skills.
- Product Understanding: Working knowledge of LAP underwriting, property due diligence, and MSME cash flow modelling.
- Education: MBA or equivalent preferred; high-performing non-MBA leaders also welcome.
- Tools: Familiarity with CRM systems, DSA portals, LOS, and credit filters.
Success Metrics:
- Monthly MSME disbursal volume (secured)
- Channel partner activation and productivity
- Lead-to-disbursal ratio
- Cost per lead / disbursal
- Geo-wise sourcing health and rejection rates.
Interested Candidates to Share their Profiles at or
Job Type: Full-time
Pay: ₹2,000, ₹2,500,000.00 per year
Work Location: In person
