
Content and Social Media Manager
1 week ago
About Lorazzo
Lorazzo is a design-forward, smart-tech integrated Indian brand redefining
bath and kitchen fittings
for the urban middle class of India. From quartz kitchen sinks and bidets to smart bathroom innovations, we blend cutting-edge technology with sophisticated design for modern Indian homes.
Role overview
We are seeking a
Social Media & Content Manager
who can drive Lorazzo's brand presence across digital platforms. The ideal candidate is a strategic thinker with a strong grasp of social media algorithms, a flair for digital-first content, and the ability to manage both in-house creatives and influencer-generated content.
Key Responsibilities
Content and Social Media Management
- Plan, create and manage monthly social media calendars with engaging posts, reels and stories.
- Work with the creative team to churn out premium, on-brand photo and video creatives.
- Oversee content management across platforms to ensure consistency in tone, style and positioning.
Influencer and UGC collaboration
- Partner with UGC creators and influencer agencies to source, brief and manage high-quality content.
- Curate and repurpose influencer and customer-generated content across Lorazzo's channels.
Strategy and Growth
- Develop and execute social media strategy to grow brand awareness, engagement and follower base.
- Monitor platform algorithms and trends to optimize content reach and performance.
- Suggest and manage ad creatives for Meta, Google and other digital campaigns.
Analytics and Optimization
- Track and report key metrics such as reach, engagement and conversions.
- Use insights to fine-tune content strategy and improve ROI on campaigns.
Cross-functional collaboration
- Work closely with the founder, creative team and performance marketing team to ensure content aligns with product launches and campaigns.
- Coordinate with external agencies (creative, influencer, ad performance) for seamless execution.
Qualification & Skills
- Bachelor's degree in Marketing, Communications, or related field.
- 3–5 years of experience managing social media and content for lifestyle brands.
- Strong understanding of social media algorithms, trends and best practices.
- Proven experience in content calendar planning and managing influencer/UGC collaborations.
- Good eye for design and aesthetics; ability to brief and guide creative teams effectively.
What we offer
- Opportunity to shape the digital identity of a fast-growing consumer brand while working directly with the founders.
- Work with high-end product launches and influencer networks.
- Competitive salary with growth opportunities in a dynamic, creative environment.
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