Sales and Marketing Executive

Sales and Marketing Executive

22

Oct

2024

|

Admin

Position Overview:

The Sales and Marketing Executive is responsible for driving the growth of the organization through effective sales strategies and marketing initiatives. This role requires a combination of strong communication skills, technical knowledge, and the ability to understand and meet customer needs in a competitive landscape. The incumbent will engage with clients, promote products, and contribute to the overall success of the sales and marketing teams.

Key Responsibilities:

Customer Engagement:

Conduct face-to-face and telephonic interactions with customers to build rapport and understand their specific business requirements.

Provide tailored solutions by applying in-depth product knowledge to address customer needs effectively.

Service Quality Assurance:

Develop a comprehensive understanding of the technical specifications and features of the organization s products and services, ensuring quality of service through meticulous documentation.

Lead Generation:

Execute cold-calling initiatives to generate interest in products and services, ultimately arranging meetings to discuss potential business opportunities.

Identify and cultivate new business prospects through networking and follow-up courtesy calls.

Presentations and Demonstrations:

Prepare and deliver compelling presentations and product demonstrations to potential customers, showcasing the benefits and functionalities of software solutions.

Marketing and Promotion:

Create and design sales literature to effectively market and promote a portfolio of products.

Participate in industry events to enhance brand visibility and engage with potential clients.

Technical Advisory:

Provide technical support and advice to customers regarding the installation and utilization of computer systems and networks, both pre- and post-sale.

Sales Strategy Development:

Formulate and implement effective sales plans utilizing established sales methodologies to meet and exceed sales targets set by management.

Customer Relationship Management:

Maintain and strengthen relationships with existing customers, promoting additional products and upgrades to ensure continued engagement.

Issue Resolution:

Address hardware and software-related issues, collaborating with specialized technical colleagues when necessary to resolve complex problems.

Market Research:

Conduct comprehensive market research to enhance interdepartmental knowledge regarding demographics, competitive landscapes, and emerging trends.

Collect quantitative and qualitative data from marketing campaigns to inform strategic decisions.

Digital Marketing Engagement:

Demonstrate a willingness to learn and engage in digital marketing initiatives, contributing to the execution of campaigns across various platforms.

Assist management in preparing reports and analytics related to marketing efforts and campaign performance metrics.

Competitive Analysis:

Perform competitive market analysis to identify new opportunities for growth and advancement.

Team Collaboration:

Actively participate in team meetings to provide updates and share insights, fostering a collaborative environment to achieve collective goals.

Qualifications:

Proven experience in sales and marketing, preferably in a technology-focused environment.

Strong understanding of digital marketing principles is advantageous.

Exceptional communication and presentation skills.

Ability to manage multiple priorities and meet deadlines in a dynamic setting.

This role demands a proactive and results-oriented individual who is committed to continuous learning and professional development within the fields of sales and marketing.

Salary:

Rs 10, ,000

Location:

Lucknow (India)

Job Time:

Full Time

Job Type:

On-Site