Account Manager

1 week ago

Chennai, Tamil Nadu, India dentsu Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Job Summary:

The Client Services Planner will be responsible for managing, executing all the orders in broadcasting platforms and transmitting to stations. This role requires a deep understanding of the advertising ecosystem, Linear TV, Broadcasting side, Streaming platforms, OTTs, CTV and data management platforms. The ideal candidate will possess strong analytical skills, technical proficiency, and a keen eye for detail to ensure campaigns run smoothly and efficiently.

Job Description:
Key Responsibilities:

  • Client Service Planning:
  • The Client Sales Planner (CSP) is responsible for assisting the sellers (CSMs/CSEs) in their sales efforts, by processing and maintaining the television commercial airtime schedules
  • The Client Sales Planner assists with a wide range of sales-related functions including direct contact with client stations and media buyers and/or media buyers at the advertising agencies
  • Responsibilities include, but are not limited to:
  • Accurately input and transmit sales orders to client television stations
  • Process and maintain revisions to sales orders
  • Inform agency media buyers of program changes and outstanding pre-empts
  • Ensure all orders are confirmed in a timely manner and Darwin (Broadcast Booking System) accurately reflects order status
  • Process weekly Pre-Log/Post-Log requests from agencies
  • Approve Agency Accepted manual Makegoods and transmit to the station
  • Transmit Rep Pending Makegoods to Agency
  • Pull posts and negotiate Under-Delivery (UD) weight
  • Collaborate with stations to build and negotiate Makegoods offers
  • Money tracking for Cash in Advance orders
  • Analyze TV ratings data (Nielsen and comScore)
  • Update Darwin to ensure programs are accurate

Requirements:

  • 4 years + experience in a TV Linear/Broadcasting
  • Proficiency with major broadcasting platforms like DARWIN, MediaOcean, Prisma
  • Experience working with budgets, understanding of pacing, and the ability to make necessary adjustments as required
  • Demonstrates exceptional attention to detail, ensuring accuracy and precision in all tasks and deliverables and ensuring timely and successful completion.
  • Capable of seamlessly transitioning between different tools and systems, ensuring efficient and effective campaign management.
  • Maintains a proactive approach to staying on top of everything within the process to support evolving client needs.
  • Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills, are required.
  • Experience in an analytical, results-oriented environment with external customer interaction.

Additional Information

  • Works as a member of the team and cross-functional teams
  • Ability to lead/own internal & vendor meetings and communication.
  • Have an aptitude for basic mathematical concepts
  • Possess excellent verbal and written communication skills
  • Ability to prioritize tasks and meet all deadlines while producing quality.
  • Ability to aggregate and communicate data to support recommendations
  • Ability to follow through on assigned tasks with minimal supervision
  • Passion and curiosity for media, brands & digital activation
  • Flexible to work across different time zones/shifts (including night shift)

Location:
Chennai

Brand:
Paragon

Time Type:
Full time

Contract Type:
Permanent

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