Digital Marketing Associate

4 days ago

United States of America USA, India ShepHertz Technologies Full time US$ 60,000 - US$ 80,000 per year
Job Description

Job Description: The DG specialist is responsible for generating demand for the companys line of products by prospecting target accounts. Should be aware about Cloud Computing environment and the sales process involved in getting customers on board. Responsible for creating qualified leads with a set criteria and transition them to Sales Manager for closure. Experience with solution selling in the software space is highly desirable. We are looking for someone who has an ability to over achieve targets and set new benchmarks for others. Responsibilities: Manage both on-page SEO and off-page SEO for the company Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions Stay up-to-date with the latest trends and changes with SEO and major search engines Collaborate with designers, product marketers and sales professionals to produce relevant content that meets the needs of prospects as well as customers (examples include blogs, ebooks, whitepapers, infographics, guides, templates, etc.) Optimizing content for search engines and lead generation Build and manage the companys social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant Run regular social promotions and campaigns and track their success (e.g., Twitter chats, LinkedIn discussions, etc.) Skill Set: 0-2 years of experience Any graduate degree Thorough knowledge of search ranking and optimization factors and key algorithm updates Proficiency in web analytics software and keyword tools Experience with data-driven SEO analysis and optimization Excellent written and oral communication skills Excellent organizational skills to work independently and manage tasks with many moving parts Active and well-rounded knowledge of social media, with a command of each network and their best practices

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