Digital Marketing Executive

17 hours ago

Madurai, Tamil Nadu, India BK DECOMART Full time ₹ 1,80,000 - ₹ 2,40,000 per year

Job Summary

We are seeking a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will be responsible for developing and executing innovative marketing strategies that enhance brand awareness, drive customer engagement, and support overall business growth. This role requires a blend of creativity, analytical skills, and a deep understanding of digital marketing trends to effectively reach target audiences.

Responsibilities

  • Develop and implement comprehensive marketing plans that align with company objectives.
  • Manage and optimize marketing automation tools to streamline campaigns and improve efficiency.
  • Oversee budgeting for marketing initiatives, ensuring effective allocation of resources.
  • Execute digital marketing strategies across various platforms, including social media, email, and e-commerce channels.
  • Collaborate with the sales team to drive advertising sales and enhance product visibility.
  • Conduct market research to identify trends, customer needs, and competitive landscape.
  • Create engaging content for advertising campaigns that resonates with target audiences.
  • Analyze campaign performance metrics and adjust strategies based on data-driven insights.
  • Foster relationships with external partners and vendors to enhance marketing efforts.

Experience

  • Proven experience in marketing roles with a focus on digital marketing and e-commerce.
  • Strong knowledge of advertising principles and product management practices.
  • Familiarity with Google analytics tools and social media marketing strategies.
  • Demonstrated ability to manage multiple projects simultaneously while meeting deadlines.
  • Excellent communication skills, both written and verbal, with a knack for storytelling through content.
  • A proactive approach to problem-solving with an ability to think creatively.

Join us in shaping the future of our brand through innovative marketing strategies

Job Type: Full-time

Pay: ₹15, ₹18,000.00 per month

Benefits:

  • Cell phone reimbursement

Work Location: In person

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