Business Intelligence Lead

4 days ago

DGS India Mumbai Thane Ashar IT Park dentsu Full time ₹ 20,00,000 - ₹ 25,00,000 per year
The purpose of this role is to take business intelligence projects through the entire development life cycle. This role will work as the BI solution lead and will be directly involved in the architecture, solution design, development, testing and deployment of the BI technology. This role will be a subject matter expert on BI tools and technologies. This role will directly interface with clients, third-party and other teams.

Job Description:

Key Skills & Experience:

  • 7+ years of experience in data visualization and market research.
  • 4-5 years of experience on data processing using SPSS/Python in MR domain.
  • Proficiency in SPSS, Python, SQL, and visualization tools (Dapresy, Tableau, Power BI).
  • Proven expertise in Market Research domain – understanding survey data, research methodologies, and MR-specific KPIs.
  • Excellent communication, stakeholder management, and presentation skills.
  • Prior experience in leading a BI/Analytics team, mentoring, and managing deliverables.

Role & Responsibilities: 

  • 1. Data Processing & Technical Expertise
  • Handle and process market research data using tools like SPSS, Python, and SQL.
  • Ensure data integrity, cleaning, and transformation for visualization and analysis.
  • Collaborate with data teams to integrate survey and transactional data sources.
  • 2. Data Visualization & Storytelling
  • Design and develop dashboards and reports using Dapresy, Tableau, Power BI.
  • Work with designers to create intuitive dashboard design
  • Apply best practices in visual storytelling to communicate insights effectively.
  • 3. Business Analysis
  • Understand client requirements and translate them into actionable data visualization solutions.
  • Support UI designing and data mapping for visualization readiness.
  • Work closely with researchers to interpret data and derive meaningful insights.
  • Customize visual outputs based on client branding and reporting standards.
  • 4. Operations & Team Leadership
  • Lead and mentor a team of visualization specialists and data analysts.
  • Allocate resources, manage workloads, and ensure timely delivery of projects.
  • 5. Project Management
  • Manage end-to-end project lifecycle from requirement gathering to delivery.
  • Coordinate with cross-functional teams and clients to ensure alignment and satisfaction.
  • Track project milestones, risks, and quality metrics.

Must Have Skills:

  • 7+ years of BI/Analytics experience with at least 2+ years in a lead role.
  • Strong expertise in Market Research domain data and workflows.
  • Advanced knowledge of BI tools (Power BI/Tableau/Dapresy or similar).
  • Strong SQL and database skills (e.g., SQL Server, Redshift, MySQL)
  • Experience on data processing using SPSS/Python in MR domain
  • Experience in data modeling, ETL, and automation.
  • Proven client-facing and stakeholder management experience.
  • Experience on data processing using SPSS/Python in MR domain.

Good To Have:

  • Exposure to R for advanced analytics or automation.
  • Familiarity with GenAI/AI-driven analytics in Market Research.
  • Cloud data platforms experience (AWS, Azure, GCP).

Behavioural:

  • Strong problem-solving and analytical mindset.
  • Ability to manage multiple priorities and stakeholders effectively.
  • Excellent communication, thought process and presentation skills.
  • Team leadership, mentoring, and collaboration skills.
  • Proactive, adaptable, and solution-oriented approach.
  • Client-centric mindset with focus on delivering actionable insights

Location:

DGS India - Mumbai - Thane Ashar IT Park

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

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