Strategic Marketing Specialist

18 hours ago

Gurgaon, Haryana, India EpVi Lighting Technology Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Job Title: Senior Marketing Strategist

Location: Sector 62, Gurgaon

Department: Marketing

Employment Type: Full-time

Experience Level: Required Experience, 2 – 3years

Apply Now -

About Us:

At Enlog, we are redefining energy management with innovative technology that helps businesses and communities reduce energy waste and embrace sustainable practices. As a vibrant startup, we offer a dynamic work culture, meaningful learning experiences, and the opportunity to contribute to a greener planet.

About the Role

We are seeking a Senior Marketing Strategist to lead our brand and growth initiatives. This role involves developing data-driven marketing strategies, identifying growth opportunities, and ensuring campaigns deliver measurable ROI. The ideal candidate is both creative and analytical, with proven experience in scaling brands.

Key Responsibilities

  • Develop and implement comprehensive marketing strategies aligned with business goals.
  • Lead market research, competitor analysis, and customer insights to guide campaigns.
  • Drive brand positioning, messaging, and storytelling across all channels.
  • Plan and optimize digital campaigns (SEO, SEM, social media, email, content, influencer marketing).
  • Collaborate with cross-functional teams (Sales, Product, Design) to ensure campaign effectiveness.
  • Manage marketing budgets, track KPIs, and present performance reports to leadership.
  • Mentor and guide junior marketing team members.
  • Identify and adopt new marketing technologies and trends.

Requirements

  • Bachelor's degree in Marketing, Business, or related field (MBA preferred).
  • 2–3 years of experience in strategic marketing, brand management, or digital marketing.
  • Strong understanding of digital marketing tools, analytics, and automation platforms.
  • Excellent communication, leadership, and presentation skills.
  • Proven track record of scaling marketing initiatives and driving revenue growth.
  • Ability to think both creatively and analytically.

What We Offer

  • Competitive salary + performance bonuses
  • Opportunity to shape brand strategy in a high-growth environment
  • Collaborative and innovative work culture
  • Learning & development opportunities

Job Types: Full-time, Permanent

Pay: ₹50, ₹60,000.00 per month

Benefits:

  • Flexible schedule
  • Paid sick time
  • Paid time off

Work Location: In person

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