Product Marketing Specialist
12 hours ago
sition Title: Product marketing specialist - Content & GTM Messaging
Client:
Leading AI-Driven Software Product and Solutions Company
Location:
Gurgaon WFO, 5days working
Individual Contributor role
About the Role
We are seeking an experienced
Product marketing
to join our marketing team and drive strategic content creation for GTM messaging. This role is a
hands-on individual contributor position
, focused on
building high-impact, insight-driven content to support our GTM strategy across AI-led IT solutions.
You will collaborate closely with sales, product, and leadership teams to create compelling narratives, sales enablement materials, and campaign messaging tailored for enterprise technology buyers.
Key Responsibilities
- Own end-to-end
GTM content creation
, including solution positioning, messaging frameworks, sales enablement assets, and demand-generation campaigns. - Develop high-impact content such as
pitch decks, CXO-aligned narratives, campaign assets, and whitepapers
. - Partner cross-functionally with
sales, product, and leadership teams
to align messaging with market positioning and customer needs. - Build and manage strategic content frameworks that amplify brand positioning in the AI and enterprise technology ecosystem.
- Ensure all content is
clear, compelling, and aligned with GTM objectives
.
Required Qualifications
- 6 to 10 years
of experience in
B2B content marketing or solution messaging
. - Mandatory prior experience in an
AI, SaaS, or enterprise tech services company
. - Proven ability to develop
GTM messaging frameworks, pitch decks, and campaign assets
. - Strong expertise in
PowerPoint, Canva, Google Suite, and CMS tools
. - Ability to work effectively with cross-functional teams and manage executive-level stakeholders.
- Strong understanding of
enterprise technology buyers and GTM strategy
. - Experience Range:
6 to 10 years - Domain:
AI-driven IT solutions / SaaS / Enterprise Tech - contact -
M
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