Email Developer

2 weeks ago

Mumbai Pune, India Enrich And Enlight Business Consulting Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Job Role: Email Developer

Experience: 3 to 6 Years

Shift :1.00pm-10.00pm

Work Mode :WFO

Notice Period : Immediate joiners only Preferred

  • Email Design & Development:

    Develop responsive, well-structured, and visually compelling email templates using HTML, CSS, and email development best practices.
  • Campaign Implementation:

    Collaborate with marketing and design teams to translate campaign goals into functional email templates, ensuring alignment with the brand guidelines.
  • Personalization and Logic implementation:

Use Java script to add Personalization strings and implement conditional logic.

  • Testing & Optimization:

    Test emails across multiple devices and email clients (including desktop, mobile, and web-based) to ensure flawless rendering. Optimize emails for performance and deliverability.
  • Email Platform Management:

    Utilize email marketing platforms (e.g., Mail chimp, Salesforce Marketing Cloud, Klaviyo) to manage, schedule, and deploy email campaigns.
  • Analytics & Reporting:

    Track and analyze email campaign performance, focusing on open rates, click-through rates, conversion rates, and other key metrics. Make data-driven improvements.
  • Cross-Functional Collaboration:

    Work with the design, content, and product teams to ensure emails are on-brand, aligned with business goals, and optimized for user experience.
  • Email Best Practices & Innovation:

    Stay current on industry trends, email deliverability, and new technologies to continually improve email development processes and strategies.

Technical and Functional Skills:

  • Proficient in HTML, CSS (media queries), and JavaScript for email development. Familiarity with ESPs (Email Service Providers) like Mailchimp, Campaign Monitor, or similar.
  • 4-6 years of hands-on experience in email development, with a strong portfolio showcasing past email campaigns.
  • Strong understanding of email best practices, including responsive design, cross-client compatibility, and deliverability.
  • Experience with email analytics tools (e.g., Google Analytics, ESP native reports) to track and improve
  • Strong written and verbal communication skills, with the ability to collaborate effectively with designers, marketers, and product teams.

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