Marketing Executive

1 day ago

Rajkot, Gujarat, India Softhealer Technologies Pvt. Ltd. Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Summary:

We are seeking a proactive and results-oriented Marketing Executive to support our marketing initiatives in Rajkot.
The ideal candidate will have a strong understanding of AI-driven SEO, lead generation automations, and digital marketing strategies

. This role requires excellent communication skills, creativity, and the ability to work with marketing automation tools to generate qualified leads and enhance online visibility.

Technologies:

  • AI-Based SEO Tools (e.g., SurferSEO, Clearscope, Frase)
  • Lead Generation & Automation Platforms (e.g., HubSpot, LinkedIn Sales Navigator, Zapier, Apollo)
  • CRM Platforms (e.g., Zoho CRM, Salesforce)
  • Analytics & Reporting Tools (Google Analytics, SEMrush, Ahrefs)
  • Social Media & Ad Platforms (Meta, LinkedIn, Google Ads)

Responsibilities:

  • Assist in developing and executing digital marketing campaigns focused on lead generation and brand visibility.
  • Implement and optimize AI-based SEO strategies to improve organic search performance.
  • Manage and monitor marketing automation workflows for email campaigns, lead nurturing, and follow-ups.
  • Collaborate with sales and marketing teams to generate high-quality leads.
  • Analyze campaign performance metrics and suggest actionable improvements.
  • Support content creation for blogs, social media, emails, and landing pages.
  • Stay updated on emerging marketing tools, trends, and best practices in AI-driven marketing.
  • Ensure communication and messaging is consistent across all digital channels.

Education:

  • Bachelor's degree in marketing, Business Administration, Information Technology, or a related field.

Experience:

  • 1+ year of experience in digital marketing, SEO, lead generation, or marketing automation.

Must Have:

  • Proficiency in communication – both written and verbal.
  • Knowledge or hands-on experience with AI-based SEO tools and lead generation automations.
  • Basic understanding of CRM and marketing automation platforms.
  • Analytical mindset with the ability to interpret campaign data.
  • Creativity and willingness to learn emerging marketing technologies

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