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PPC Executive

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Mohali, Punjab, India Offshore Marketers Private Limited Full time ₹ 1,50,000 - ₹ 3,00,000 per year

Job Description: PPC Executive

Position: PPC Specialist

Experience: 0.5 to 2 Years

Location: Mohali

Employment Type: Full-Time

Job Summary: We are looking for a motivated and detail-oriented PPC Specialist with 0.5 to 2 years of experience to join our digital marketing team. The ideal candidate will have a foundational understanding of pay-per-click advertising and will assist in managing and optimizing PPC campaigns across platforms such as Google Ads, Bing Ads, and social media channels.

Key Responsibilities:

  • Assist in the creation, management, and optimization of PPC campaigns across various platforms.
  • Conduct keyword research and analysis to identify effective keywords for campaigns.
  • Monitor and analyze campaign performance, making recommendations for improvements.
  • Help in the creation of ad copy and landing pages to enhance campaign effectiveness.
  • Manage daily budget allocations, bid strategies, and overall PPC campaign health.
  • Collaborate with the digital marketing team to ensure PPC campaigns align with broader marketing goals.
  • Keep up-to-date with the latest trends and best practices in PPC and digital marketing.
  • Prepare reports on campaign performance, including key metrics like CTR, CPC, and conversion rates.

Qualifications:

  • 0.5 to 2 years of experience in PPC campaign management or a related digital marketing role.
  • Basic knowledge of PPC platforms such as Google Ads and Bing Ads.
  • Familiarity with analytics tools like Google Analytics is a plus.
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Good communication skills, both written and verbal.
  • Ability to manage time effectively and handle multiple tasks simultaneously.
  • A passion for digital marketing and a willingness to learn and grow in the field.

Preferred Skills:

  • Experience with social media advertising platforms such as Facebook Ads and LinkedIn Ads.
  • Understanding of SEO principles and how they integrate with PPC.
  • Certification in Google Ads or other relevant platforms is a plus.

What We Offer:

  • A collaborative and supportive work environment.
  • Opportunities for professional development and growth.
  • Exposure to a variety of industries and clients.
  • Competitive salary and benefits package.

How to Apply: If you are eager to kickstart your career in PPC and meet the above qualifications, please submit your resume and a brief cover letter to Please include "PPC Specialist Application" in the subject line.

Job Types: Full-time, Permanent

Pay: ₹15, ₹25,000.00 per month

Benefits:

  • Provident Fund

Application Question(s):

  • Do you have experience managing Google Ads campaigns?
  • How many years of experience do you have in Google Ads?
  • Have you managed a Google Ads budget of more than ₹50,000/month?
  • How many campaigns have you handled simultaneously in the past?
  • Do you have experience with Google Ads conversion tracking setup?
  • Have you used Google Tag Manager for tracking purposes?
  • What is the maximum ROAS (Return on Ad Spend) you've achieved?
  • Have you ever optimized campaigns to lower CPC and increase CTR?
  • Do you have experience with A/B ad testing?
  • How many keywords do you typically manage in a campaign?

Education:

  • Bachelor's (Required)

Experience:

  • Google Ads: 1 year (Preferred)

Location:

  • Mohali, Punjab (Required)

Shift availability:

  • Day Shift (Preferred)
  • Night Shift (Preferred)

Work Location: In person