Video Content Creator

7 days ago

Dehra Dūn, Uttarakhand, India Innit Marketing Full time £ 40,000 - £ 60,000 per year

Innit Marketing
is seeking an experienced, creative, and highly skilled
Video Content Creator
to lead content development for our UK-based media clients. This role is perfect for a strategic storyteller passionate about transforming complex subjects like history, politics, and world news into compelling, high-retention video content for global audiences.

Overview

You will be responsible for the end-to-end creation and optimization of original video content across YouTube and Instagram. A deep understanding of platform policies, monetization rules, and copyright compliance is essential for this position.

Key Responsibilities

  • Content Strategy & Creation:
    Conceptualize, script, and produce engaging long-form YouTube videos and short-form social content (Reels, Shorts) primarily in educational niches (History, Politics, World Trade, News).
  • Editing & Production:
    Execute expert-level video editing to ensure high quality, fast-paced retention, and adherence to brand guidelines.
  • Monetization & Compliance:
    Maintain absolute adherence to YouTube and Instagram community guidelines, copyright laws, and monetization policies to prevent channel flags or demonetization issues.
  • SEO & Optimization:
    Conduct keyword research and write SEO-optimized titles, descriptions, and tags to maximize organic reach and discoverability on YouTube.
  • Visual Strategy:
    Design high-impact thumbnails and visual assets to increase click-through rates (CTR) and overall channel performance.

Requirements (Must-Haves)

  • Experience:
    Proven, hands-on experience in creating, editing, and growing content for high-growth YouTube channels and Instagram.
  • Niche Knowledge:
    A genuine interest in and ability to research complex topics like history, current affairs, politics, and world trade.
  • Language Proficiency:
    Excellent English verbal and written communication skills
    are non-negotiable, suitable for a UK and US audience.
  • Originality & Integrity:
    A demonstrated ability to create original concepts and repurpose existing public domain information ethically and legally (i.e., avoiding copyright issues).
  • Platform Mastery:
    In-depth knowledge of the technical specifications, algorithms, and policies of YouTube and Instagram, especially concerning monetization.

Technical Proficiency

  • Expert proficiency in professional video editing software (e.g.,
    Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve
    ).
  • Strong graphic design skills for creating engaging thumbnails and on-screen graphics (
    Adobe Photoshop/Illustrator
    ).
  • Ability to structure compelling video narratives and scripts for high audience retention.

Compensation & Work Model

  • Salary:
    Commensurate with experience and industry standards.
  • Location:
    While our office is based in
    Dehradun
    , remote work is negotiable.
  • Flexibility:
    Occasional travel to the Dehradun office will be required for strategy sessions and team meetings.

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