Digital Marketing Executive

2 days ago

Ahmedabad, Gujarat, India TRooTech Business Solutions Full time

As a Digital Marketing Executive (PPC Specialist), you will be responsible for planning, executing, and optimizing paid and organic digital marketing campaigns to drive traffic, generate leads, and enhance online brand visibility. You will work closely with cross-functional teams to design data-driven strategies, manage advertising budgets, and ensure a strong return on investment (ROI) across multiple platforms including Google Ads, Facebook, and other social channels. This role requires a deep understanding of both PPC and SEO principles, analytics, and hands-on campaign management experience.

Responsibilities

You will be working as a Digital Marketing Executive within the marketing team, contributing to overall brand awareness, traffic growth, and performance marketing activities. You would be required to participate in campaign planning, performance reviews, and strategic discussions.

Your key Responsibilities will include:

  • Developing and implementing integrated digital marketing strategies to increase traffic, leads, and conversions.
  • Planning and managing PPC campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
  • Conducting comprehensive keyword research and competitor analysis to identify high-value opportunities.
  • Managing both on-page and off-page SEO efforts to enhance organic visibility and performance.
  • Monitoring and optimizing campaigns to maximize ROI, CTR, and conversion rates.
  • Creating and maintaining performance reports using analytics tools like Google Analytics 4, Google Search Console, and Looker Studio.
  • Collaborating with content, design, and development teams to ensure best digital marketing practices are integrated into campaign assets.
  • Staying updated with the latest trends and algorithm updates in SEO, SEM, and PPC advertising.
  • Working closely with cross-functional teams to align marketing efforts with overall business goals.
  • Assisting in A/B testing, audience targeting, and conversion tracking setup through Google Tag Manager.

Required Skills

Primary Skills

  • Minimum of 6 months of hands-on experience in PPC (Google Ads, Social Media Ads).
  • At least 2 years of experience in SEO and digital marketing execution.
  • Strong understanding of SEO and PPC fundamentals, search engine algorithms, and paid advertising strategies.
  • Proficiency in tools such as Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Facebook Ads Manager, and Looker Studio.
  • Excellent command over on-page and off-page SEO optimization techniques.
  • Experience working with content management systems (CMS) such as WordPress or HubSpot.
  • Basic knowledge of HTML and CSS for SEO and tracking purposes.
  • Analytical mindset with the ability to interpret campaign performance data and make data-driven decisions.
  • Strong communication and collaboration skills with a proactive approach to campaign improvement.

Secondary Skills

  • Familiarity with LinkedIn Ads, Instagram Ads, and remarketing campaigns.
  • Experience with A/B testing tools and conversion rate optimization (CRO) techniques.
  • Understanding of Google Data Studio / Looker dashboards for performance visualization.
  • Exposure to marketing automation tools and CRM integration.
  • Knowledge of eCommerce marketing and product feed optimization is a plus.

  • Digital Marketing Specialist

    4 days ago

    Ahmedabad, Gujarat, India Uncore Digital Full time

    We're Hiring: Digital Marketing Specialist | Uncore DigitalAre you a hands-on digital marketer who loves building brands from the ground up?At Uncore Digital, we're looking for a Digital Marketing Specialist to join our in-house team in Ahmedabad (office-based role).What You'll DoPlan and execute multi-channel campaigns across SEO, social media, paid ads,...

  • Digital Marketing Manager

    2 days ago

    Ahmedabad, Gujarat, India Zimble Digital Full time

    Company DescriptionZimble Digital is a full-service digital marketing agency dedicated to helping businesses of all sizes achieve their business goals. With expertise spanning website design, search engine optimization (SEO), social media marketing, and marketing automation, we craft tailored strategies to boost online presence and connect brands with their...

  • Digital Marketing Executive

    4 days ago

    Ahmedabad, Gujarat, India iSHR for IT & Surveillance Full time

    JOB DESCRIPTIONDIGITAL MARKETING EXECUTIVENo of Position : OneDesignation : Digital Marketing - ExecutiveExperience : Any graduate with minimum experience of 1 to 2 years Company : Pharmaceutical CompanySalary : Depend on candidate's experienceJob Profile : Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display...

  • Digital Marketing Executive

    1 week ago

    Ahmedabad, Gujarat, India Zigsaw Full time

    Company Overview: Zigsaw is a leading digital marketing agency in the None industry. We specialize in providing cutting-edge digital marketing solutions to our clients and help them enhance their online visibility and reach. Role and Responsibilities: As a Digital Marketing Executive at Zigsaw, you will be responsible for planning and executing all digital...

  • Digital Marketing Executive

    6 days ago

    Ahmedabad, Gujarat, India SanctumCloud Full time

    Company DescriptionSanctumCloud embodies a digital sanctuary where businesses and innovation thrive. Our name signifies a blend of 'Sanctum', a protected space, and 'Cloud', symbolizing boundless technology. At SanctumCloud, ideas are safeguarded, products are nurtured, and businesses find a secure and evolving environment to flourish within the...

  • Digital Marketing Executive

    17 hours ago

    Ahmedabad, Gujarat, India Lemolite Technologies LLP Full time

    Job Overview:We are seeking 2 talented and motivated Digital Marketing Executives with a minimum of 1 year of experience to 5 years of experience to join our growing team in Ahmedabad. The ideal candidate should have hands-on experience in Social Media Marketing, Google Ads (YouTube Ads), LinkedIN Ads and Digital Campaigns. SEO will be a good addition...

  • Digital Marketing Executive

    1 week ago

    Ahmedabad, Gujarat, India Suryapooja Engineering Full time

    Company DescriptionSuryapooja Engineering is an acknowledged manufacturer and supplier of Filling Machines, Capping Machines, Labeling Machines, Inspection & Turn Tables, and other related products. These products are offered in various specifications tailored to meet customer needs.Role DescriptionThis is a full-time hybrid role for a Digital Marketing...

  • Digital Marketing Executive

    1 week ago

    Ahmedabad, Gujarat, India IMS Group Full time

    Company Name:IMS Group (Interactive Manpower Solutions Pvt. Ltd.)Job Title:Executive - Digital MarketingDivision:IMS nHanceJob Location:Ahmedabad (Work from Office)Timing:Flexible (UK/US/AUS)We are hiring an Executive - Digital Marketing for developing and implementing digital marketing strategies to drive online visibility, engagement, and conversions. The...

  • Performance Marketing Executive

    1 week ago

    Ahmedabad, Gujarat, India Tourism Marketing Agency Full time

    Job Title:PPC ExecutiveSalary:₹4,80,000 – ₹6,60,000 LPADepartment:Digital MarketingExperience:3 to 4 YearsEmployment Type:Full-TimeUK shift:8am to 5pm BSTLocation:Ahmedabad (on site)Company DescriptionTMA is a results-driven digital marketing agency based in UK, dedicated to helping businesses thrive in the digital era. We craft customized strategies...

  • Digital Marketing Executive

    6 days ago

    Ahmedabad, Gujarat, India Innovior Market Research Llp Full time

    As a Digital Marketing Executive, the mission is to drive the online presence and visibility of the organization. The role involves strategizing, executing, and optimizing digital campaigns across various channels.Health insurance