Marketing Executive

2 days ago

Kanpur, Uttar Pradesh, India Regency Hospital Full time ₹ 15,00,000 - ₹ 25,00,000 per year

JOB DESCRIPTION

I. JOB DETAILS

Job Title :- Senior Executive

Department :- Marketing

Reporting :- VP Marketing /HOD

II. JOB PURPOSE

  • To support in all activities related to patient care in OPD area.

III. KEY RESPONSIBILITIES

Core Responsibilities

Sales

  • Corporate Promotion of various Institution businesses including payment follow-up from city, peripheries & out station.
  • Cash- Promotion of cash patient business through referrals of doctors from city, peripheries and out station.

Marketing & Promotion

  • Organization of Heath Checkup Camps.
  • Organization of CME (Continued Medical Education) programs at nearby towns.
  • Participation in different Medical Education Program's through putting stalls, Banners etc.
  • Marketing of Health Check-up packages.

IV. KEY PERFORMANCE INDICATORS

Measurable Deliverables

  • Sales and Collection target achievement
  • Exploration of new business
  • Excellent connections

V. JOB REQUIREMENTS/SPECIFICATION

Minimum Qualifications

  • Graduation , MBA (Marketing)

Experience

  • 7-12 years experience in the marketing field.

Technical Competency

  • Analytical skills
  • Sales ability & Promotional ability
  • Good knowledge of computers

Behavioral Skills

  • Good Communication skills
  • High on energy and enthusiasm
  • Presence of mind
  • Hardworking
  • Team player

Language Skills

  • English
  • Hindi

IV. KEY INTERACTIONS

Key Internal Contacts

Various Institutes, External Consultants

Key External Contacts

HOD

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