Social Media Assistant

4 days ago

Malad West Dely Mumbai Maharashtra, India Trivone Content Services Pvt Ltd Full time ₹ 4,80,000 - ₹ 7,20,000 per year

Social Media Content Specialist (USA/UK Focus)

Core Responsibilities & Content Management

  • Lead the planning, scheduling, and execution of the daily social media content calendar, with a primary focus on the USA market.
  • Write, edit, and optimize engaging, region-appropriate captions and copy, ensuring it is tailored specifically for a USA-based audience and aligns with brand voice.
  • Publish content across key platforms (Instagram, Facebook, Twitter, TikTok, and YouTube) using social media management tools like Meta Business Suite and Hootsuite.
  • Provide support and assistance in planning and publishing social media content for other international markets (e.g., APAC, Middle East, and Africa) as required.
  • Maintain and update website content—including copy and visuals—to align with current social media campaigns and broader brand goals.

Community Engagement & Collaboration

  • Actively monitor and manage community engagement across all platforms (comments, direct messages, mentions) by providing timely, on-brand responses to foster interaction and community growth.
  • Coordinate asset delivery by effectively liaising with internal creative teams, including graphic designers, video editors, and producers.
  • Ensure seamless and timely content delivery by collaborating effectively with international teams, specifically those based in Mumbai and other global locations.

Strategy & Reporting

  • Track, analyze, and report on social media performance metrics, compiling clear, insightful reports that provide actionable, data-driven suggestions for content strategy improvements.
  • Proactively monitor US-based social media trends, pop culture, and entertainment news to inform content creation, ensuring the brand's presence remains fresh, relevant, and timely.

Key Changes Made:

  • Stronger Verbs: Replaced generic terms (like "Plan, schedule, and manage") with more impactful action verbs (Lead, Execute, Optimize, Foster).
  • Clarity & Structure: Organized the list under three logical headings (Content Management, Collaboration, Strategy & Reporting) for easier reading.
  • Professional Terminology: Used "Meta Business Suite" instead of "Meta Suite" and emphasized "actionable, data-driven suggestions" to highlight the strategic aspect of reporting.
  • Emphasis: Bolded key terms to highlight the most important aspects of the role (e.g., USA market, data-driven, community growth).

Job Types: Full-time, Permanent

Pay: ₹40, ₹60,000.00 per month

Benefits:

  • Provident Fund

Ability to commute/relocate:

  • Malad West Dely, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Experience:

  • Social media management: 3 years (Preferred)

Language:

  • English (Preferred)

Work Location: In person

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