Data Mining

2 days ago

Mohali, Punjab, India Zapbuild Technologies Full time ₹ 3,00,000 - ₹ 9,00,000 per year
Overview A Market Researcher/Data Mining plays a key role in assisting companies in understanding the preferences, needs, and behaviors of consumers in a specific market. This information helps companies make informed decisions about product development, advertising, and promotional campaigns. Market Researchers gather and analyze data, identify market trends, and present their findings to management, influencing strategic business decisions.
Key responsibilities
  • Conduct primary and secondary market research to gather relevant data on consumer preferences, market trends, and competitive products.
  • Analyze and interpret complex data sets using statistical techniques and provide actionable insight
  • Monitor and forecast marketing and sales trends, highlighting opportunities and potential threats.
  • Present findings and recommendations to internal teams and external clients to support strategic decision-making.
  • Collaborate with cross-functional teams to integrate market research findings into product development, marketing strategies, and promotional activities.
  • Stay updated on industry developments and changes in consumer behavior to provide timely and relevant insights.
  • Utilize various research methods, such as data mining, web analytics, and social media listening, to collect and analyze data.
  • Ensure compliance with ethical and legal standards in data collection and analysis.
  • Contribute to the development of market research methodologies and best practices.
  • Prepare and present comprehensive reports, summaries, and visualizations of research findings.
  • Manage and prioritize multiple research projects with different timelines and resource requirements.
  • Communicate findings and insights effectively with both technical and non-technical stakeholders.
  • Identify new opportunities for market research and propose innovative approaches to data collection.

Responsibilities:
  • Searching leads information by himself/herself using direct portals such as LinkedIn, ZoomInfo, Lusha, Apollo, seamless etc.
  • Collating the leads data in a spreadsheet and internal CRM eg: Hubspot.
  • Finding Data of demographies such as APAC, USA, UK etc.
  • Smart working mind, knows how to collect data.
  • Experience of Email marketing, Data gathering.
  • Ability to find Decision maker and check relevancy of the data.

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