
Social Media Manager
1 day ago
About the Role
We are looking for a strategic and creative Social Media Manager to lead our online presence. The ideal candidate should have hands-on experience in building engaging content strategies, running paid campaigns, and driving meaningful brand engagement across digital platforms.
Key Responsibilities
- Develop and execute platform-specific strategies (Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.)
- Manage content calendars, creatives, and daily posting schedules
- Track and analyze performance metrics to optimize campaigns
- Run paid social media campaigns for awareness, engagement, and conversions
- Coordinate with internal teams for promotions, events, and product launches
- Drive influencer outreach and manage brand collaborations
- Maintain consistent brand tone and visual identity across platforms
- Monitor competitor activity and identify emerging trends
- Actively engage with the online community through comments, DMs, and queries
Requirements
- 2 to 5 years of proven experience as a Social Media Manager or similar role
- Strong knowledge of social media strategy, content creation, and paid campaign setup
- Hands-on experience with Canva/Adobe Suite, Meta Business Suite, LinkedIn Analytics, etc.
- Strong writing and communication skills
- Familiarity with scheduling tools like Hootsuite, Buffer, or Later
Good to Have
- Experience with D2C or lifestyle brands
- Exposure to influencer marketing and UGC campaigns
- Basic understanding of SEO for social media
What We Offer
- Creative and growth-focused work environment
- Autonomy and ownership of projects
- Competitive salary and performance-based incentives
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