Digital Marketer

2 days ago

Nagpur, Maharashtra, India ADEO DISTINCTIONS & DIMENSIONS PVT LTD Full time ₹ 3,36,000 - ₹ 3,60,000 per year

Role Overview

We are seeking a Media Buying Manager who can plan, execute, and optimise paid media campaigns across digital platforms. The ideal candidate should have extensive experience in managing paid campaigns across Meta, Google Ads, YouTube, and programmatic channels with a deep understanding of the unique compliance and sensitivity requirements of healthcare advertising. You'll play a key role in maximising client ROI through strategic media planning, smart targeting, and budget optimisation.

Key Responsibilities

Campaign Planning & Strategy

  • Develop end-to-end paid media strategies tailored to each client's goals, target audience, and service lines.
  • Create media plans that include platform mix, targeting, bidding strategies, ad formats, and KPIs.
  • Conduct audience research, keyword planning, and competitor benchmarking.

Platform Execution

  • Launch, manage, and optimise campaigns across platforms like:
  • Google Search & Display
  • Meta (Facebook & Instagram)
  • YouTube
  • LinkedIn Ads (for B2B healthcare clients)
  • Programmatic platforms (if applicable)
  • Implement tracking pixels, conversion goals, and UTM parameters in coordination with the tech team.

Performance Monitoring & Optimisation

  • Monitor daily campaign performance, including CPL, CPA, CTR, ROAS, and engagement metrics.
  • Execute A/B tests on creatives, copy, and targeting parameters to improve efficiency.
  • Adjust bids, budgets, and audience segments based on real-time data.

Compliance & Accuracy

  • Ensure all campaigns adhere to healthcare advertising regulations (Google Healthcare Ads policy, Meta Health-related ad rules, MCI guidelines, etc.).
  • Work closely with the client servicing and compliance teams to ensure ad messaging is accurate and pre-approved where required.

Reporting & Insights

  • Deliver performance reports with clear insights, learnings, and next steps.
  • Communicate media performance to internal teams and clients in a simple, strategic, and actionable format.
  • Maintain campaign documentation, benchmarks, and media spend reports.

Qualifications

  • Bachelor's degree or Certifications in marketing, advertising, digital media, or related field.
  • 2–4 years of hands-on experience in digital media buying and campaign management.
  • Proficiency with Google Ads, Meta Business Manager, LinkedIn Ads, and analytics dashboards.
  • Strong analytical skills and ability to interpret complex data into clear insights.
  • Understanding of performance marketing metrics (CPL, CAC, ROAS, etc.).
  • Prior experience in healthcare or the regulated industry is a major plus.

Preferred Skills

  • Google Ads and Meta Blueprint Certifications.
  • Experience with tools like Google Tag Manager, GA4, SEMrush, or SimilarWeb.
  • Familiarity with HIPAA, MCI, or other healthcare compliance standards in advertising.
  • Experience using project management platforms like ClickUp, Trello, or Asana.

Location - Gokulpeth, Nagpur

Job Types: Full-time, Permanent

Pay: ₹28, ₹30,000.00 per month

Application Question(s):

  • Do you have experience in paid managing paid campaigns across Meta, Google Ads, YouTube?

Work Location: In person

  • Digital Marketing internship

    16 hours ago

    Nagpur, Maharashtra, India Imborn Digital Full time ₹ 2,000 - ₹ 12,000 per year

    Internship Description – Roles & Responsibilities:Planning, developing, implementing, and managing the overall digital marketing project.Coordinating the creation of digital content (e.g., website, blogs, press releases, social media – Facebook, Instagram, LinkedIn, Twitter, etc.).Managing end-to-end digital projects.Meeting and understanding client...

  • Digital Marketing Intern

    7 days ago

    Nagpur, Maharashtra, India Digital Cakewalk Full time ₹ 3,00,000 - ₹ 6,00,000 per year

    Company DescriptionWe're looking for aDigital Marketing Internto join our team and help manage and grow our online brandsRole DescriptionThis is an internship role as aDigital Marketing InternatDigital Cakewalk, located inNagpur.As a Digital Marketing Intern, you'll get hands-on experience in managinge-commerce brands, executingsocial media campaigns,...

  • Digital marketing

    6 days ago

    Nagpur, Maharashtra, India HFA Services Full time ₹ 10,00,000 - ₹ 12,00,000 per year

    Company DescriptionHFA Services specializes in content creation across various mediums including written, graphic, and video for websites and social media. We aim to help individuals from diverse backgrounds build careers they love, whether they are freelancers, entrepreneurs, corporate employees, or stay-at-home parents. Our content team works globally to...

  • Digital Marketing Specialist

    2 days ago

    Nagpur, Maharashtra, India Bolt Digital Inc Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    Full Time Office Job Role Only | For NagpurThe Job Role Criteria requires:Understanding of Meta & Google Ads PlatformUnderstanding Interests Targeting & KeywordsGood logical reasoning ability for Making Ad CopiesExcellent Research & Analyzing CapabilityAttention to Detail for prevention of errors or issuesQuick Learning Ability & Application of KnowledgeTeam...

  • Digital Marketing Manager

    2 weeks ago

    Nagpur, Maharashtra, India OLIVE INFRARESORTS PRIVATE LIMITED Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job DescriptionThe Digital Marketing Manager is responsible for developing, implementing, and managing digital marketing strategies to increase online visibility, drive website traffic, generate leads/bookings, and enhance brand awareness across all digital platforms.Key Responsibilities:Develop and execute digital marketing campaigns (SEO, SEM, PPC,...

  • Digital Marketing Executive

    2 weeks ago

    Nagpur, Maharashtra, India Vowelweb Full time ₹ 4,80,000 per year

    Role: Digital Marketing ExecutiveExperience: 2+ yearLocation: NagpurResponsibilities:Assist in the formulation of strategies to build a lasting digital connection with consumers.Plan and Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)Manage and maintain the company's...

  • Digital Marketing Intern

    1 week ago

    Nagpur, Maharashtra, India Brainz1Techub Full time ₹ 96,000 - ₹ 2,96,625 per year

    Job Title: Digital Marketing InternJob Summary:We are looking for a passionate and enthusiastic Digital Marketing Intern to join our team. This internship will provide hands-on experience in digital marketing strategies, campaigns, and tools. You will work closely with our marketing team to enhance brand presence, engage audiences, and learn industry best...

  • Digital Marketing Expert

    2 weeks ago

    Nagpur, Maharashtra, India Dhandhania Infotech Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Job Title: Digital Marketing ExpertLocation: Nagpur Experience: 3 to 6 yearsEmployment Type: Full-timeAbout the RoleWere looking for a dynamic Digital Marketing Expert who can develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate will have hands-on experience managing SEO, SEM, social media,...

  • Digital Marketing Specialist

    5 days ago

    Nagpur, Maharashtra, India Cluematrix Technologies Private Limited Full time ₹ 6,00,000 - ₹ 8,00,000 per year

    Company DescriptionCluematrix Technologies Private Limited is dedicated to empowering businesses with innovative and sustainable software solutions, tailored to unfold brands locally and globally. With a strong emphasis on client relationships and exceptional ROI, we combine cutting-edge technologies, collaborative solutions, and efficient processes to...

  • Digital Marketing Manager

    2 days ago

    Nagpur, Maharashtra, India Hoora Full time ₹ 3,60,000 - ₹ 72,00,000 per year

    Digital Marketing Lead (Performance Focus)Position:Digital Marketing LeadLocation:Nagpur [On-site]Reports to:Marketing HeadExperience:3–5 years in Performance Digital MarketingSalary:₹30,000 to ₹60,000 per month(depending on experience)Employment Type:Full-timeJob MissionYou will be the strategic owner of our core digital acquisition channels. Your...