Social Media Lead – Government

2 days ago

Delhi, Delhi, India ANJ Creations Pvt Ltd Full time ₹ 12,00,000 - ₹ 36,00,000 per year


Hey Jobseekers

Are you a
strategic thinker, creative storyteller, and data-driven social media leader
? We are looking for a
Social Media Lead (Project Lead)
preferably experienced working with Ministers, Ministries and PSUs, to take ownership of our client's social presence and lead a dynamic team of social media specialists.

Social Media Lead

Location:
Onsite; New Delhi

Experience:
7 -9 years | Immediate Joiners preferred

Candidates with experience in Government PSU and Ministry clients are required

Company Description
: ANJ Creations Pvt Ltd is an ISO 9001:2015, ISO 27001:2013 & CMMI Level 3 certified organization headquartered in Delhi NCR with branches in Mumbai, Jaipur, Lucknow & Allahabad. .We are a full INS Accredited agency, empaneled with various organizations. We are passionate about creativity, innovation, and delivering measurable impact for our clients.

Role Description


• Strategic Leadership:
Develop and execute the overall social media strategy aligned with broader marketing and brand objectives.

  • Strategize and manage daily social media activities across platforms —
    Facebook, X (Twitter), Instagram, LinkedIn, YouTube, etc.


• Team Management
: Lead, mentor, and support a team of social media executives, copywriters, Graphic designers & video editors; conduct regular check-ins, set KPIs, and provide performance feedback.


• Content Oversight:
Collaborate with content, design, and video teams to produce high performing content tailored for each platform (Instagram, LinkedIn, X/Twitter, TikTok, YouTube, etc.).


• Strong Client Communication:
Should demonstrate ability to communicate effectively and professionally with government departments and public sector stakeholders. Skilled in understanding bureaucratic processes, maintaining formal correspondence, and ensuring clarity and compliance in all client communications


• Marketing Campaigns:
Plan and execute social media campaigns, brand collaborations, and influencer initiatives.


• Crisis & Reputation Management:
Proactively identify and respond to potential brand risks on social media channels.


• Platform Innovation:
Stay ahead of trends, algorithm changes, and emerging platforms to keep our strategy fresh and relevant.

What we are looking for?

  • 7+ years of experience
    in social media management, with at least
    6 years in a leadership role
    – you've led teams, driven campaigns, and made an impact
  • Proven experience handling
    Government PSU or Ministry clients
    – navigating bureaucracy with finesse and professionalism.
  • A natural mentor and leade
    r – capable of inspiring your team to deliver creative, data-driven campaigns
  • Hands-on experience in
    marketing/advertising agencies
    , with a knack for creating strategies that work.
  • Strong
    marketing acumen
    , excellent
    client-facing skills
    , and the ability to translate political awareness into powerful social campaigns.
  • Passion for
    innovation
    – you stay ahead of trends, spot opportunities, and turn them into results.

Ready to Lead, Inspire, and Make a Difference?

If you're excited about
driving social media strategy for high-profile clients
and currently leading a talented team, we want to hear from you

MyGov, PSU, Ministry, Government Communication, Digital India, Swachh Bharat, Public Campaigns, Agency, Social Media Strategy

Apply Today:



or via this job posting.

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