Brand Strategist

3 days ago

Greater Kolkata Area, India 4mation Skins Full time ₹ 12,00,000 - ₹ 24,00,000 per year

Company Description:

At 4mation Skins, we bridge the gap between pharmaceutical expertise and modern skincare science. Every formulation is dermatologically tested and crafted by pharma professionals, ensuring precision, purity, and proven efficacy. Rooted in the ethos of a curated skincare culture, our mission is to promote skincare hygiene through mindful routines backed by research. We build confidence through clinically balanced, honest skincare, combining science and self-care for better skin health.

Role Description:

This is a full-time on-site role for a Brand Strategist located at our Corporate Office in Kolkata. The Brand Strategist will be responsible for developing and implementing brand strategies to enhance the company's market presence. Day-to-day tasks include conducting market research, analyzing trends, managing branding initiatives, and collaborating with cross-functional teams to ensure cohesive brand messaging. The role involves creating brand development plans, monitoring brand performance, and adjusting strategies as necessary to meet business objectives.

As part of our core marketing team, you'll shape how consumers see, feel, and connect with the brand — from campaign strategy to community engagement.

This is a full-time, on-site position based in Kolkata.

What You'll Do ?

*Develop and execute 360° brand and marketing strategies across digital and offline platforms.

*Conduct market and consumer insight analysis to inform campaigns and product positioning.

*Build a consistent brand identity and storytelling voice across all touchpoints.

*Plan and manage influencer partnerships, PR initiatives, and digital marketing campaigns.

*Track key metrics (CAC, ROAS, engagement, retention) and optimize performance.

*Collaborate with product, creative, and design teams to ensure cohesive branding.

*Identify innovative opportunities to grow brand awareness and loyalty.

What We're Looking For ?

Bachelor's degree in Marketing, Business, or related field (MBA preferred).

3–5 years of experience in brand strategy, D2C marketing, or digital growth, ideally in skincare, beauty, or wellness.

Strong understanding of D2C funnels, consumer behavior, and content marketing.

Proficiency in Google Analytics, Meta Ads Manager, Shopify, and CRM tools.

Excellent communication, creativity, and storytelling skills.

Passion for skincare and emerging beauty trends.

Ability to thrive in a fast-paced, collaborative environment.

Why You'll Love Working Here ?

Work with a brand crafted by pharma experts and inspired by innovation.

Contribute to a purpose-driven skincare brand making dermatologist-grade care accessible.

Join a dynamic, creative, and growth-focused team shaping the future of Indian skincare.

  • Content Strategist

    3 weeks ago

    Greater Bengaluru Area, India Turno Full time

    Role Overview:As a Content Strategist, you will lead the development, execution, and management of all content formats, including social media, brand marketing, and performance-driven campaigns. Your role requires a blend of creativity and analytical thinking, as you harness consumer insights to craft impactful communications that resonate with underserved...

  • Content Strategist

    3 weeks ago

    Greater Bengaluru Area, India Turno Full time

    Role Overview: As a Content Strategist, you will lead the development, execution, and management of all content formats, including social media, brand marketing, and performance-driven campaigns. Your role requires a blend of creativity and analytical thinking, as you harness consumer insights to craft impactful communications that resonate with underserved...

  • Creative Strategist and Copywriter

    3 weeks ago

    Greater Delhi Area, India id8 digital Full time

    Company Description ID8 Digital is a 360-degree digital marketing agency based in Delhi that provides creative solutions for various brands in the corporate world. We have a strong presence in design, branding, social media, and digital marketing, and are committed to offering comprehensive creative services for numerous brands in several segments. Role...

  • Creative Strategist and Copywriter

    3 weeks ago

    Greater Delhi Area, India id8 digital Full time

    Company DescriptionID8 Digital is a 360-degree digital marketing agency based in Delhi that provides creative solutions for various brands in the corporate world. We have a strong presence in design, branding, social media, and digital marketing, and are committed to offering comprehensive creative services for numerous brands in several segments.Role...

  • Creative Strategist and Copywriter

    3 weeks ago

    Greater Delhi Area, India id8 digital Full time

    Company Description ID8 Digital is a 360-degree digital marketing agency based in Delhi that provides creative solutions for various brands in the corporate world. We have a strong presence in design, branding, social media, and digital marketing, and are committed to offering comprehensive creative services for numerous brands in several segments. Role...

  • Creative Strategist and Copywriter

    3 weeks ago

    Greater Delhi Area, IN id8 digital Full time

    Company DescriptionID8 Digital is a 360-degree digital marketing agency based in Delhi that provides creative solutions for various brands in the corporate world. We have a strong presence in design, branding, social media, and digital marketing, and are committed to offering comprehensive creative services for numerous brands in several segments.Role...

  • Senior Content Strategist

    1 day ago

    Greater Kolkata Area, India Vivre Panels Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    About VIVREVIVRE Panels is redefining how India experiences design materials. We create wall surfaces and architectural materials that don't just function — they feel. Every texture, color, and pattern we make becomes part of people's homes, offices, and stories.Over the past few years, we've tripled our team size, built new warehouses, and set up a robust...

  • Brand & Content Strategist

    2 weeks ago

    Kolkata, West Bengal, India Sundew Full time

    **Job ID**: SDS-CBC-0724 Brand & Content Strategist **Experience**: 10-12 years **Positions**: 1 **Job Type**: Full Time **Location**: Kolkata **Job Mode**: On Site **Key Responsibilities**:Brand Strategy Development**: Understand business requirements for projects Develop and implement comprehensive brand strategies to enhance market position and appeal to...

  • Creative Strategist

    1 week ago

    Kolkata metropolitan area, West Bengal, India GrowthStudioz Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Copywriting & Creative Strategist (Performance Marketing – D2C Brands)Location: KolkataWork Mode: Remote/ On-siteAre you someone who lives and breathes content hooks, scroll-stopping ads, and A/B testing everything? We're looking for a Creative Strategist to build thumb-stopping ad ideas that drive performance for India's leading D2C brandsAt...

  • Content Strategist

    4 weeks ago

    Greater Bengaluru Area, India Material Depot Full time

    Content Strategist @ Material Depot 📍 Location: JP Nagar Phase 3, Bangalore About Material Depot: Material Depot is building the Ultimate Home Decor Destination—redefining how India shops for interiors - tiles, laminates, wall decor, and more. Our online catalogue enables us to understand design trends in real time and work directly with manufacturers...