
Performance Marketing Manager
1 day ago
About Company:
AERAN LAB (I) PVT. LTD., is a leading pharmaceutical company of India, promoted by Dr.Sanjeev Agarwal,established in 2006 in the field of Diabetics, Arthritis, weight management, orthopedics,obstetrics/gynaecology and dentistry.Our goal is to help the community to lead healthy life by delivering quality products at affordable & accessible medication that satisfy urgent medical needs.
Performance Marketing Manager - Duties & Responsibilities
Strategy Development
- Develop and execute performance marketing strategies to achieve business goals.
- Define key performance indicators (KPIs) and set performance targets for marketing campaigns.
Campaign Management
- Manage and optimize paid marketing campaigns on platforms such as Google Ads,Facebook Ads, Instagram, and LinkedIn.
- Ensure campaigns are aligned with overall marketing objectives and brand guidelines.
Data Analysis and Reporting
- Analyze campaign performance data to identify trends, insights, and areas for improvement.
- Provide regular performance reports to senior management, highlighting key metrics and ROI.
Budget Management
- Allocate and manage the marketing budget effectively to maximize ROI.
- Track and report on spending to ensure campaigns remain within budget.
Collaboration
- Work closely with creative and content teams to develop compelling ad creatives and messaging.
- Coordinate with other marketing functions, such as SEO, social media, and email marketing, to ensure cohesive campaign execution.
Market Research
- Stay updated on the latest digital marketing trends, technologies, and best practices.
- Conduct competitive analysis to identify opportunities and threats in the market.
Qualifications :
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum 2-3 years of performance or digital marketing experience.
- Proven experience managing and optimizing campaigns on Google Ads, Facebook Ads, and other digital platforms.
- Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Excel).
- Excellent understanding of SEO, SEM, PPC, and other digital marketing strategies.
Office Timing : 10A.M to 7 P.M
Monday to Saturday
Job Type: Full-time
Pay: ₹22, ₹30,000.00 per month
Benefits:
- Internet reimbursement
Application Question(s):
- Where do you Live in Mumbai?
Experience:
- Performance marketing: 2 years (Required)
Work Location: In person
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