Channel Marketing Analyst- Paid Media Programmatic
1 day ago
If you're looking to take your career to the next level, we have a fantastic opportunity that can support your growth.
As the Channel Marketing Analyst- Paid Media Programmatic within our Marketing Team you will be responsible for planning, executing, and optimizing digital advertising campaigns across display, video, CTV, and emerging channels while learning to apply AI- and agentic-driven automation. You are required to be hands on in both manual and automated campaign setup, trafficking, and QA with a focus on building a strong strategic and analytical approach to delivering digital media. Additionally, the role involves preparing detailed reports, ensuring compliance with brand and regulatory standards, and staying current with industry trends and best practices in programmatic advertising.
Job Responsibilities:
- Execute, monitor, and optimize paid media campaigns across programmatic platforms including DV360, The Trade Desk, Amazon DSP, Vistar and others using both manual and automated methods (bulk sheets, API integrations, scripts).
- Collaborate with cross-functional teams to develop and implement campaign strategies that support business goals.
- Analyze campaign performance data, generate insights, interpret AI recommendations, and recommend optimizations and apply the right approach to maximize ROI and achieve KPIs.
- Manage campaign budgets, pacing, and bid strategies to ensure efficient and effective media spend.
- Troubleshoot and resolve campaign delivery or performance issues promptly.
- Scale campaign deployment, bulk updates, reporting automation, workflow improvements, and other projects to maximize existing processes
- Prepare and present regular performance reports, highlighting key metrics, trends, and actionable recommendations.
- Stay current with industry trends, platform updates, and best practices in programmatic advertising.
- Ensure all campaigns comply with brand guidelines, privacy regulations, and platform policies.
Required qualification, capabilities and skills:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2+ years of hands-on experience in paid media and programmatic campaign management.
- Proficiency with DV360, The Trade Desk, Amazon DSP, Vistar, CM360, and other relevant ad tech platforms.
- Strong analytical skills with experience in campaign reporting and data-driven optimization.
- Excellent communication, organizational, multi-tasking, and project management abilities.
- Ability to work both independently and collaboratively in a fast-paced environment.
- High attention to detail and commitment to quality
Preferred qualification, capabilities and skills:
- Experience with additional platforms such as Google Ads, Facebook Ads Manager, or other DSPs.
- Certifications in programmatic platforms (e.g., DV360, The Trade Desk) are a plus.
- Experience with AI copilots, automation dashboards, or campaign setup tools
- Basic understanding of data feeds and how APIs connect to DSPs, ad servers, ad reporting systems
- Familiarity with data visualization tools and advanced Excel skills.
-
Mumbai, Maharashtra, India JPMorganChase Full time ₹ 8,00,000 - ₹ 24,00,000 per yearJOB DESCRIPTIONIf you're looking to take your career to the next level, we have a fantastic opportunity that can support your growth.As the Channel Marketing Analyst- Paid Media Programmatic within our Marketing Team you will be responsible for planning, executing, and optimizing digital advertising campaigns across display, video, CTV, and emerging channels...
-
Paid Media Services
7 days ago
Mumbai, Maharashtra, India Stalwart Management Consulting Full time ₹ 8,00,000 - ₹ 20,00,000 per yearJob Description:**Minimum of 10 years of experience in digital marketing**Minimum of 6 years of experience in planning, buying and optimizing paid media campaigns across digital media channels including paid search, programmatic and paid social**Strong experience in using analytics and insights to optimize campaign planning & execution**Understanding of all...
-
Channel Marketing Associate
21 hours ago
Mumbai, Maharashtra, India JPMorganChase Full time ₹ 6,00,000 - ₹ 12,00,000 per yearDescriptionIf you're looking to take your career to the next level, we have a fantastic opportunity that can support your growth.As the Channel Marketing Associate - Paid Media Programmatic within our Marketing Team, you will be responsible for planning, executing, and optimizing digital advertising campaigns across various channels. You will collaborate...
-
Paid Media Executive
6 days ago
Mumbai, Maharashtra, India Mobavenue Full time ₹ 5,00,000 - ₹ 15,00,000 per yearPosition:Paid Media ExecutiveLocation:Borivali East, MumbaiJob description:Develop and execute media buying strategies across digital channels such as display, social media, search, video, and programmatic platformsResearch and analyse market trends, audience insights, and competitor activity to inform media planning and buying decisionsNegotiate media buys...
-
Paid Media Executive
1 week ago
Mumbai, Maharashtra, India Mobavenue Full time ₹ 8,00,000 - ₹ 12,00,000 per yearMobavenue ishiringPosition: Paid Media ExecutiveLocation: Borivali East, MumbaiExperience: 1 yearKey responsibilities:Develop and execute media buying strategies across digital channels such as display, social media, search, video, and programmatic platformsResearch and analyse market trends, audience insights, and competitor activity to inform media...
-
Channel Marketing Associate
2 weeks ago
Mumbai, Maharashtra, India JPMorganChase Full time ₹ 6,00,000 - ₹ 12,00,000 per yearJOB DESCRIPTIONIf you're looking to take your career to the next level, we have a fantastic opportunity that can support your growth.As the Channel Marketing Associate - Paid Media Programmatic within our Marketing Team, you will be responsible for planning, executing, and optimizing digital advertising campaigns across various channels. You will collaborate...
-
Executive Paid Media
1 week ago
Mumbai, Maharashtra, India Mobavenue Full time ₹ 15,00,000 - ₹ 25,00,000 per yearJob DescriptionResponsibilities● Develop and execute media buying strategies across digital channels such asdisplay, social media, search, video, and programmatic platforms.● Research and analyse market trends, audience insights, and competitor activity to inform media planning and buying decisions.● Negotiate media buys, including pricing, placements,...
-
Lead Programmatic
7 days ago
Mumbai, Maharashtra, India JioStar Full time ₹ 9,00,000 - ₹ 12,00,000 per yearJob Summary This role is responsible for building scalable programmatic access for advertisers and driving revenue from automated channels. The ideal candidate will have deep expertise in SSPs, DSPs, deal mechanics, and programmatic workflows, with the ability to combine strategic leadership and execution excellence, while leading programmatic monetization...
-
Lead Programmatic
20 hours ago
Mumbai, Maharashtra, India JioStar Full time ₹ 12,00,000 - ₹ 36,00,000 per yearJob SummaryThis role is responsible for building scalable programmatic access for advertisers and driving revenue from automated channels. The ideal candidate will have deep expertise in SSPs, DSPs, deal mechanics, and programmatic workflows, with the ability to combine strategic leadership and execution excellence, while leading programmatic monetization...
-
Digital Marketing – Paid Media
7 days ago
Mumbai, Maharashtra, India Route Mobile Limited Full time ₹ 5,00,000 - ₹ 15,00,000 per yearJob RoleDigital Marketing – Paid MediaWe are looking for a dynamic, experienced & ambitious Paid Marketing Specialist to be an active member within our global marketing team and support them with his/her expertise by owning, developing and executing our paid marketing strategy. If you are able to manage multiple projects simultaneously with tight...
