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Senior Marketing Manager
2 weeks ago
Position: Senior Marketing Manager
Experience: 10+ Years
Job Overview:
We are looking for a strategic and results-driven
Senior Marketing Manager
to lead our marketing efforts within the B2B manufacturing and packaging sector. This role is essential in boosting brand presence, expanding market reach, and generating qualified leads for our corrugated packaging solutions.
Key Responsibilities:
- Develop and execute integrated marketing strategies to drive brand growth and market share
- Lead digital marketing efforts including SEO, SEM, content, email, and social media campaigns
- Conduct market and competitor research to uncover growth opportunities
- Oversee creation of sales and marketing materials (brochures, case studies, web content)
- Collaborate with sales to align marketing with revenue goals
- Monitor and optimize campaign performance using analytics
- Represent the brand at industry events and trade shows
- Manage marketing budgets with focus on ROI
- Lead and mentor a high-performing marketing team
Qualifications:
- Master's degree in Marketing or Business
- 10+ years in B2B marketing, with 5+ years in a leadership role
- Strong digital marketing and strategic planning skills
