APAC Marketing Executive

3 days ago

Mumbai, Maharashtra, India Profile Solution Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Summary:

We are looking for a dynamic and strategic
Marketing Professional
to drive brand visibility, lead generation, and regional campaigns across the
APAC region
. The ideal candidate will have hands-on experience in executing multi-channel marketing initiatives, strong cross-cultural understanding, and the ability to adapt global marketing strategies to regional needs.

Key Responsibilities:

  • Plan, execute, and manage
    regional marketing campaigns
    aligned with global brand objectives.
  • Localize global marketing content to ensure
    cultural and market relevance
    within APAC countries.
  • Develop and manage
    digital marketing initiatives
    including email campaigns, paid media, social media, and SEO/SEM efforts.
  • Collaborate with
    sales and product teams
    to drive demand generation and support go-to-market plans.
  • Manage
    events, webinars, and trade shows
    across APAC markets, including vendor coordination and post-event analysis.
  • Track, measure, and report on marketing performance metrics and ROI.
  • Manage relationships with regional
    media, PR, and agency partners
    .
  • Conduct
    market research and competitor analysis
    to identify trends, opportunities, and customer insights.
  • Maintain consistent brand identity across all communication channels.

Required Skills & Competencies:

  • Proven experience in
    regional marketing
    or
    B2B marketing
    within APAC (preferably in tech, manufacturing, or service-based industries).
  • Strong understanding of
    digital marketing platforms
    (LinkedIn Ads, Google Ads, Meta, HubSpot, etc.).
  • Excellent
    communication and storytelling
    skills in English (knowledge of an Asian language is a plus).
  • Ability to work effectively across
    multiple time zones and cultures
    .
  • Proficiency in
    data-driven marketing
    and reporting tools (Google Analytics, CRM dashboards, etc.).
  • Strong organizational and project management skills with attention to detail.

Education & Qualifications:

  • Bachelor's Degree in Marketing, Business Administration, or a related field.
  • Master's degree or Marketing certification (e.g., Digital Marketing, HubSpot, Google Ads) preferred.

Preferred Experience:

  • Experience in
    regional campaign management
    or
    demand generation
    for APAC markets.
  • Exposure to
    content marketing, partner marketing, or field marketing
    .
  • Prior work experience in a
    global or matrix organization
    is an advantage.

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