Lead Generation Agent
7 days ago
Key Responsibilities1. Market Research & Database Management
- Identify potential clients in industries, real estate, hospitality, hospitals, institutions, and infrastructure projects.
- Build and maintain a database of target customers, including project details and key contacts.
- Research government tenders, industrial clusters, and new infrastructure developments.
2. Lead Generation & Qualification
- Conduct outbound calls, emails, and LinkedIn outreach to generate qualified leads.
- Understand client requirements and assess fit for company products and services.
- Record all leads and communications in CRM or lead tracker tools.
3. Appointment Scheduling & Coordination
- Set up meetings between qualified clients and the sales/technical team.
- Coordinate internally for proposal preparation and timely follow-ups.
- Maintain continuous communication with prospects until conversion.
4. Marketing Support
- Collaborate with marketing for campaign execution and follow-up.
- Support digital marketing and trade show lead follow-ups.
- Provide inputs to improve lead quality and targeting.
5. Reporting & Analysis
- Prepare daily, weekly, and monthly lead generation reports.
- Track lead-to-opportunity conversion rates and suggest process improvements.
- Report competitor activities and market insights to management.
Key Skills & Competencies
- Excellent communication and interpersonal skills
- Strong research and data management skills
- Basic understanding of water and wastewater treatment systems (preferred)
- Proficiency in MS Excel, CRM tools (Zoho / HubSpot), and LinkedIn Sales Navigator
- Target-oriented and self-motivated
Qualifications
- Bachelor's Degree / Diploma in Engineering, Environmental Science, or Business Administration
- Experience in water treatment, industrial sales, or environment sector preferred
Performance Metrics (KPIs)
- Number of qualified leads generated per month
- Appointment-to-conversion ratio
- Database accuracy and growth
- Timely reporting and follow-ups
Job Type: Full-time
Pay: ₹9, ₹40,638.70 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Provident Fund
Work Location: In person
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