Sr. Content Writer

15 hours ago

Ahmedabad, Gujarat, India Zigsaw Full time ₹ 6,00,000 - ₹ 18,00,000 per year
Overview: The Senior Content Writer plays a crucial role in our organization by producing high-quality, engaging content that resonates with our target audience. This individual will be responsible for developing and overseeing the content strategy and ensuring that all content aligns with our brand voice and objectives.Key Responsibilities:
  • Create compelling and SEO-friendly content for various platforms including websites, blogs, social media, and marketing materials.
  • Lead content ideation, creation, and editorial calendar planning.
  • Collaborate with cross-functional teams to gather insights and inputs for content creation.
  • Ensure all content is accurate, well-researched, and aligned with brand guidelines.
  • Edit and proofread content to ensure high quality and adherence to best practices.
  • Stay updated on industry trends and incorporate them into the content strategy.
  • Manage and mentor junior writers, providing guidance and feedback.
  • Analyze content performance metrics and optimize strategies accordingly.
  • Contribute to the development of visual and multimedia content.
Required Qualifications:
  • Bachelor's degree in English, Journalism, Communications, or related field.
  • Proven experience as a content writer or similar role.
  • Demonstrated portfolio of published articles and content samples.
  • Strong understanding of SEO principles and best practices.
  • Exceptional writing, editing, and proofreading skills.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Excellent project management and organizational abilities.
  • Proficiency in content management systems and digital marketing tools.
  • Knowledge of industry trends and content marketing strategies.
  • Effective communication and interpersonal skills.

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