Social Media Marketing Specialist

5 hours ago

Ahmedabad, Gujarat, India Medianv Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Designation: Social Media Marketing Manager / Team Lead

Company Name: Media NV

Website:

Company Profile:

Media NV was established in 2014. Our headquarters are in North America, and we have offices in Ahmedabad and Chandigarh. When you work with Media NV, you work with family. We focus on building your business because your success reflects our growth.

Our team is made up of passionate, driven, and skilled professionals who combine creativity, technology, and marketing to fully integrate your business into the online world and provide ample opportunities for brand growth. Whether you are seeking a local or outsourced partner, we accommodate your goals and execute them to your best advantage.

Job Summary:

We are looking for a dynamic and experienced Social Media Marketing Manager / Team Lead to oversee and guide our social media marketing team. The ideal candidate will have a strong background in managing Facebook and Instagram ad campaigns, along with leadership experience in team coordination, campaign strategy, and performance optimization.

You will lead a team of ad executives, collaborate closely with the creative and marketing departments, and ensure that all campaigns align with business goals and deliver measurable results.

Key Responsibilities:

  • Team Management: Lead, mentor, and manage a team of Social Media Executives and Ads Specialists to ensure effective campaign execution and performance.
  • Campaign Planning and Execution: Develop, manage, and optimize paid social media campaigns across Facebook, Instagram, and other relevant platforms to drive brand awareness, engagement, and conversions.
  • Strategy Development: Create comprehensive social media marketing strategies aligned with company objectives and client goals.
  • Performance Analysis: Review campaign performance reports (CPC, CTR, ROAS, conversions) and provide strategic insights for continuous improvement.
  • Collaboration: Coordinate with the design, content, and marketing teams to maintain consistent brand messaging and creative direction.
  • Budget Oversight: Allocate and monitor ad spend to ensure cost efficiency and high ROI across campaigns.
  • A/B Testing: Supervise testing strategies for ad creatives, audiences, and messaging to improve overall campaign effectiveness.
  • Team Reporting: Review and present team performance reports, ensuring goals are met and areas of improvement are addressed.
  • Market Research: Stay updated with the latest trends, tools, and algorithm updates in digital marketing and social media advertising.
  • Training & Development: Provide ongoing training and guidance to team members to enhance their technical and strategic skills.

Preferred Qualifications:

  • Bachelors or Masters degree in Marketing, Communications, or related field (B.E./B.Tech/MCA/M.E./M.Tech preferred).
  • 2–5+ years of experience in social media marketing, with at least 1 year in a leadership or team lead role.
  • Strong hands-on experience with Facebook Ads Manager and other paid media platforms.
  • Experience working in a digital marketing agency or e-commerce environment preferred.
  • Certifications such as Facebook Blueprint, Google Ads, or Google Analytics are an added advantage.

Why Join Us?

  • Competitive salary with guaranteed increments.
  • 5-day working week (Monday–Friday).
  • No sandwich leave policy.
  • Regular team gatherings and outings.
  • Great working and learning environment.
  • Generous leave policy.
  • Rewards and recognition for top performers.

Work Location:

Corporate House 3, Shreeya Amalga, Opp. Avalon Hotel, Thaltej, Ahmedabad – 380059

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