Opening in Leading MNC Bank as Business Analytics

1 day ago


Mumbai, Maharashtra, India TenHeads consultant Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Increased product penetration and x-sell ratio across retail

banking

Quantitative

Develop a Next Best Product/Action framework

using propensity models to maximize campaign

effectiveness

Study behavioral trends to enable real-time

marketing

Mine SME data for Trade Finance X-Sell

  1. Tackle Customer Attrition

Quantitative

Develop a proactive retention model to identify

attrition at early stage

Develop retention framework to increase

engagement of potential attritors

  1. Increase multi-channel Customer Engagement.

Quantitative

Develop an engagement index to measure level

of customer stickiness

Develop frameworks to increase engagement

across channels

  1. Personalization

Qualitative

Manage and enhance Customer Personas to

reflect changes in portfolio

Enable real-time marketing through real-time

insights

Develop algorithms to leverage its use on

Website, Online Banking and Mobile App

  1. Customer Lifetime Value

Qualitative

Manage and enhance Customer Lifetime Value

Drive Customer-Level view

Pricing Strategy

Job Type: Full-time

Pay: ₹100, ₹1,500,000.00 per month

Work Location: In person



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