Ecommerce Marketing Executive

3 days ago

Ahmedabad, Gujarat, India Beardo Full time ₹ 7,50,000 - ₹ 12,50,000 per year

Designation: E commerce Performance Marketing

Experience 2-4 Years

Industry: Personal Care Product Manufacturing

Job Description:

This is a growth role with Amazon Marketing Services as the main lever in focus. This role is a combination of strategy and execution, and your responsibilities will include monitoring and managing our Amazon Account ads and other channels ads.


• Hands-on campaign management and execution. Monitor daily and weekly trends, ACOS, TACOS, and spend.


• Manage the end-to-end process of digital advertising campaigns across Amazon, Flipkart, and Myntra, from strategic planning and budget allocation to campaign execution, optimization and performance analysis to maximize ROI


• Closely track organic rank and product wise share of voice. Correlate, predict and track organic rank & revenue upliftment in sync with PPC marketing.


• Collaborate with the overall growth team to share insights, develop tests, ensure PPC is aligned with topline and bottom-line goals, brainstorm ideas for growth, etc.


• Drive new ideas and processes to improve the performance of campaigns across Ecommerce, including account structure, bidding, ad copy, and keyword development


• Develop and maintain a professional knowledge of new or emerging trending tools within the Amazon and online shopping space


• Analyse ASIN-wise performance in terms of sales, CTR, CVR, page views etc. Gather actionable insights and help perform root cause analysis for any fluctuations in revenue and overall marketing performance


• Proficiency in managing moderate to large scale PPC accounts


• Daily Monitoring and optimizing of Campaigns, Reporting & Analytics.


• Weekly/Monthly internal review & reporting.


• Experience in Beauty and Personal Care industry and Amazon Marketing Service/Flipkart Ads certification will be a Plus.

Important Skills:

Communication, Excel, PPT, AMS (Amazon Marketing Services) PPC Campaigns, Helium 10, , Amazon PI

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