Digital Marketing Executive

2 days ago

Pune, Maharashtra, India Orion Digital Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Key Repsonsibilities:

  • Content writing for SMM should be
    MUST.
  • Develop and execute organic social media strategies to increase brand awareness and engagement.
  • Create and curate high-quality, engaging content for various social media platforms
    including reels and short videos

.
- Manage social media accounts, including posting, scheduling, and monitoring.
- Ability to extract informative segments from podcasts and webinars and repurpose the content into engaging social media posts and multimedia content.
- Implementing targeted social media activities to organically increase the number of social media followers and subscribers.
- Tailoring and optimizing content creation to suit the unique requirements and preferences of various social media platforms.
- Executing outreach strategies on professional platforms like LinkedIn and community-driven platforms like Facebook groups to generate organic leads and foster valuable connections.
- Researching and implementing the use of relevant hashtags, keywords, and trending topics to enhance content visibility and discoverability.
- Grow online communities by actively engaging with followers and responding to comments and messages.
- Stay updated with social media trends and algorithm changes, adjusting strategies accordingly.
- Ensure a consistent brand voice and messaging across all platforms.
- Analyze social media performance metrics and provide insights and recommendations for improvement.
- Implement SEO best practices for social media content to increase visibility and reach.
- Conduct competitor analysis to identify opportunities and stay ahead in the industry.
- Stay informed about industry-specific news and trends to create relevant and timely content.
- Experiment with new content formats and engagement tactics to enhance organic reach.
- Exploring emerging social media platforms and features to identify opportunities for brand presence and engagement.
- Measuring and reporting on key performance indicators (KPIs) to assess the impact of social media efforts and inform future strategies.
- Work closely with cross-functional teams to integrate social media into broader marketing initiatives.

*Hands on Tool like Canva can be add on advantage

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