Digital Marketing Specialist
6 days ago
We are seeking a results-driven Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns across various channels. The ideal candidate will be passionate about driving growth through data-driven strategies and creative execution.
Key Responsibilities
- Develop and execute digital marketing campaigns across SEO/SEM, email marketing, social media, and display advertising.
- Create engaging content for the company website, blog, and social media platforms.
- Manage and optimize the company's presence on platforms including Google Ads, Facebook, Instagram, and LinkedIn.
- Track and analyze campaign performance, providing detailed reports with actionable insights.
- Collaborate with internal teams to enhance user experience and maximize conversion rates.
- Stay up to date with the latest digital marketing trends, tools, and competitor strategies.
- Utilize tools such as Google Analytics and other relevant platforms to measure and optimize performance.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum 2 years of experience in digital marketing.
- Strong understanding of Google Ads, Google Analytics, SEO/SEM, and social media marketing.
- Experience with marketing automation tools (e.g., HubSpot, Mailchimp) is an asset.
- Excellent analytical, communication, and organizational skills.
Job Type: Full-time
Benefits:
- Health insurance
- Provident Fund
Experience:
- Digital marketing: 2 years (Preferred)
Work Location: In person
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