Content Specialist

1 week ago

Bengaluru, Karnataka, India Runable Full time ₹ 5,00,000 - ₹ 8,00,000 per year

About Runable

At Runable, we are building a platform where anyone can do any digital task online task across any device—mobile, desktop, or browser with ease and reliability. Our mission is to create a world where digital tasks are fully automatable by simply describing what you want, not how to do it. Join us in revolutionising automation and improving efficiency for users everywhere.What You'll DoContent
Strategy & Creation:

  • Develop viral content strategies for influencers to promote Runable's across X, YouTube, LinkedIn, TikTok, and Instagram
  • Write compelling scripts and content templates that influencers can customize for their audiences
  • Identify trending topics, sounds, and formats that influencers can leverage for maximum reach
  • Create content calendars and campaign briefs that balance educational, entertaining, and promotional content

Viral Content Development:

  • Research and analyze viral patterns in relevant industry spaces and creator economy
  • Make Runable's product capabilities into scroll-stopping, hook-driven content for influencers
  • Write scripts for demo videos, testimonials, before/after transformations, and product showcases that influencers can create
  • Develop recurring content series and formats that influencers can use to build audience anticipation

Influencer Content Support:

  • Create content briefs, talking points, and creative direction for influencer partnerships
  • Develop branded content templates that maintain consistency while allowing creator personality
  • Monitor social media trends and identify opportunities for influencers to authentically promote Runable
  • Track performance metrics across influencer content and iterate based on data insights

What We're Looking ForEssential Qualifications:

  • Proven Track Record: You've built a social media page from 0 to significant following (5-10K+ followers) through original content
  • Platform Expertise: Deep understanding of X, YouTube, LinkedIn, TikTok, and Instagram algorithms and best practices
  • Writing Excellence: Ability to write hooks that stop scrolling within 3 seconds
  • Tech Savvy: Comfortable explaining complex technical concepts in simple, engaging ways
  • AI-First: You know how to use AI tools and automate a lot of mundane tasks

Bonus Points:

  • You're an active content creator with your own successful social presence
  • Experience creating content for influencer marketing campaigns
  • Understanding of AI tools, no-code/low-code platforms, or relevant industry knowledge
  • Background in copywriting, marketing, or creative writing
  • Experience working with multiple creators and managing influencer content simultaneously

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