Demand Generation Officer

1 week ago

Chikmagalur Dharwad Tumkur, India JSW Cement Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Role & responsibilities

Demand Generation officer in JSW Cement, provides Civil Engineering services to its customers, channel partners, influencers & educates/promotes different products of JSW through various technical activities to generate sales as site conversion. The various activities undertaken by TSO are given below.

  • Preparation & updation of databank of major influencer segments such as Engineers,

builders/contractors.

  • Coordination with marketing team in planning and conducting Technical meets.
  • Demand Generation Billing of inactive dealers (Unbilled Dealers) and ensure all dealers are billed every month.
  • Redressal of customer complaints and documentation of all reported complaints as per CCRS SOP.
  • Technical presentation in Technical meets for all influencer segments such as Engineers, Home builders, Contractors and Head Masons
  • Visits to customers / influencers of all segments as per Journey cycle plan and providing leads of prospective customers to Dealers/Sales team. Achieve monthly conversion targets as per plan and ensure the district sales volume is achieved.
  • Assessment of damaged cement.
  • Coordinating in getting product approval from various Govt depts. /key projects.
  • Information on competitors activities.
  • Sending market samples for analysis.
  • Evidential Price capturing on a daily basis

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