Social Media Expert

2 days ago

Hyderabad Secunderabad Telangana, India NxtWave Disruptive Technologies Full time ₹ 8,00,000 - ₹ 12,00,000 per year
Job Description
  • We are seeking a talented and experienced Social Media Expert to join our dynamic Branding team. As a Social Media Expert, you will play a key role in planning and executing effective social media strategies to enhance our brands online presence. The ideal candidate should have 2-3 years of experience in social media management and a deep understanding of various social media platforms and trends

Skills and Qualifications:

  • 1-2 years of experience in social media management, preferably in a fast-paced marketing or agency environment.
  • Strong understanding of various social media platforms, their algorithms, and best practices for content optimization.
  • Proven experience in developing and executing successful social media campaigns.
  • Excellent written and verbal communication skills, with the ability to create engaging and persuasive content.
  • Strong analytical skills, with the ability to interpret data, track performance metrics, and derive actionable insights.
  • Ability to work independently and manage multiple projects simultaneously, while adhering to deadlines.
  • Up-to-date knowledge of digital marketing trends, social media regulations, and industry best practices.
  • Should have excellent time management, and planning skills and can adhere to strict schedules and deadlines
  • Data-driven and proven ability to analyze data for insights and experience with reporting
  • Assist in the planning and implementation of everyday and long-term social media campaigns

Key Responsibilities:

  • Develop and implement social media strategies to drive brand awareness,and engagement
  • Manage and optimize social media accounts across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
  • Create and curate compelling and shareable content, including text, images, and video, with the team, that aligns with the brands voice and resonates with the target audience.
  • Monitor social media channels, respond to comments and messages, and engage with the online community in a timely and professional manner.
  • Stay updated with the latest social media trends, tools, and best practices, and recommend innovative strategies to improve campaign performance.
  • Conduct social media audits and competitive analysis to identify areas for improvement and capitalize on opportunities.
  • Collaborate with the content team to develop and execute a content calendar that aligns with marketing objectives and maintains a consistent brand identity.
  • Analyze social media metrics and generate reports to evaluate the effectiveness of campaigns, track KPIs, and provide actionable insights for future strategies.
  • Stay informed about industry trends, emerging platforms, and new social media features to leverage in campaigns.
  • Monitor and manage paid social media campaigns, including budget allocation, targeting, optimization, and performance analysis.

Good to have

  • Basic graphic design skills to create visually appealing social media assets.
  • Familiarity with SEO principles and their application in social media strategies.
  • Knowledge of video editing software for creating short-form video content.
  • Understanding of influencer marketing and experience in managing influencer collaborations

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