Brand Executive

2 weeks ago

Gurgaon, Haryana, India Everstylish Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job description

Company Description

Everstylish is a fashion company based in Gurugram that brings the latest fashion of the best quality at affordable prices. Everstylish aims to bring a smile to customers' faces with every package. The company believes that fashion is a way to make individuals feel beautiful and confident and strives to spread happiness every day. Everstylish hopes to continue growing and fulfilling its vision with the support of customers.

Key Responsibilities:

1. Product Research & Trend Spotting

  • Conduct continuous market and competitor research.
  • Identify trends, viral products, and gaps in the market.
  • Target:
    100 new products per week
    (≈ 200–400 per month) for curated collections.
  • For original brands: Translate research into
    product briefs for designers
    to create new SKUs.

2. Best Seller Identification & Content Enablement

  • Analyze sales performance and prepare weekly
    best seller lists
    .
  • Share insights with the marketing team for content creation.
  • Ensure best sellers are prioritized for ad campaigns and social media posting.

3. Sales Optimization & Product Performance

  • Ensure fast-selling products are quickly re-stocked.
  • Monitor underperformers and recommend improvements:
  • Price adjustments
  • Photoshoot upgrades
  • Positioning/marketing changes

4. End-to-End Brand Growth

  • Drive the cycle:
    Research → Launch → Analyze → Optimize → Scale.
  • For both curated products and original designs, ensure products move through this cycle efficiently.
  • Work cross-functionally with designers, marketing, operations, and social media teams.

Qualifications:

  • Minimum 1 year of experience in this role, preferably from a fashion and lifestyle background.
  • Strong research and analytical skills.
  • Deep understanding of consumer trends, e-commerce, and product lifecycles.
  • Experience working with both curated products and design-led brands.
  • Ability to coordinate between creative (designers, marketing) and operational teams.
  • Self-driven, detail-oriented, and growth-focused mindset.

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