Affordplan - Merchandiser and Content

2 weeks ago


Gurgaon, Haryana, India Nexthire Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Company - Affordplan

Position - Merchandiser and Content

Experience - 4 years

Location - Mumbai and Gurgaon

About Company

Affordplan is a category leading healthcare payment platform. Affordplan's product Swasth enables its partner hospitals to drive more engaging patient life cycles while helping patients save on their medical bills. Affordplan works with 100 hospitals across the country and is present in 20 cities. Affordplan plans to rapidly expand its portfolio this year doubling its hospital count.

Role Overview

We are looking for a creative, and execution-focused individual to lead website merchandising and drive content-led commerce. You'll be responsible for what users see on-site, how products are presented, and how content, offers, and design come together to drive engagement and conversions.

Key Responsibilities

1. On-site Merchandising

Own the layout, hierarchy, & content across home page, PLPs and PDPs

Coordinate weekly refreshes of banners, collections, and seasonal promotions

Prioritize visibility based on business goals

Ensure UX best practices around product discovery and search merchandising

2. Content-led Commerce

Plan and publish editorial content, buying guides, bundles, and health-driven themes

Integrate blog, video, influencer content, and wellness advice across shopping journey

Work to shape high-conversion storytelling (e.g., "Best Supplements for PCOS")

3. Visual Communication & Campaigns

Work with design team to create banners, campaign assets, and email creatives

Drive merchandising for marketing campaigns

Brief and review visual content to ensure consistency in tone and appeal

4. Data-driven Optimization

Track user engagement, scrolls, bounce, CTRs, and conversion

A/B test placements, creatives, product arrangements, and content blocks

Optimize based on performance metrics - weekly, and campaign-wise

Key Requirements :

Education: Bachelor's degree; specialization in marketing or e-commerce preferred

Experience: 3–6 years in e-commerce merchandising, digital marketing, or content (preferably in beauty, wellness, D2C, or fashion)

Tools: basic Figma/Canva, Excel

Creative Sensibility: Good aesthetic eye; able to guide design for performance

Analytical Skills: Ability to derive insights from data and make decisions

Soft Skills: Detail-oriented, collaborative, proactive, and customer-obsessed



  • Gurgaon, Haryana, India PartsAvatar Full time ₹ 15,000 - ₹ 28,00,000 per year

    Founded in 2016, we're Canada's leading auto-parts e-commerce company ). As ardent supporters of the global Right To Repair movement, our mission is to help people repair one of their most prized possessions - their cars.Job DescriptionWe are seeking Content & Merchandise Designer to join our dynamic team. The ideal candidate will bring creativity, attention...


  • Gurgaon, Haryana, India PartsAvatar Full time ₹ 3,00,000 - ₹ 4,00,000 per year

    Job DescriptionWe are seeking Content & Merchandise Designer to join our dynamic team. The ideal candidate will bring creativity, attention to detail, and a strong portfolio showcasing their expertise in designing digital content as well as merchandise. Proficiency in design tools such as Photoshop, Illustrator, and Canva is essential.As a key member of our...


  • Gurgaon, Haryana, India Somersault Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    About Somersault:At Somersault, we believe childhood should be full of colour, comfort, and confidence. As afast-growing kidswear brand, we create joyful, high-quality clothing that supports kids in everyadventure — big or small. We're passionate about delivering an exceptional online shoppingexperience for parents and caregivers, and we're looking for...

  • Content Writer

    2 weeks ago


    Gurgaon, Haryana, India Caterpillar Signs Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    About Group Bayport :Group Bayport is a rapidly growing global e-Commerce B2B2C, B2B, and B2C organization that has redefined the business of delivering high-quality custom products through a unique blend of cutting-edge digital technologies, robust manufacturing capabilities, and a global supply chain. An industry leader in print technology, Group Bayport...

  • Content Writer

    2 weeks ago


    Gurgaon, Haryana, India Clinikally (YC S22) Full time ₹ 6,00,000 - ₹ 8,00,000 per year

    One of India's fastest growing consumer health platforms -- Clinikally -- is looking for a Content Writer to join our Digital Marketing team and enrich our platform with new blog posts, guides and relevant copywriting as required. Your work will span a broad array of our content positioning, covering brand/product information, usage routines and key callouts...


  • Gurgaon, Haryana, India Adidas Full time

    Job DescriptionE-commerce Content WriterLocation: GurgaonJob Type: Contract 1 YearAbout the Role:adidas is looking for a creative and detail-oriented E-commerce Content Writer to join our team. The ideal candidate will have prior experience writing content specifically for Retail or Fashion E-commerce platforms. You will be responsible for crafting...


  • Gurgaon, Haryana, India Lenskart Full time ₹ 15,00,000 - ₹ 20,00,000 per year

    As the Content or Editorial Lead at Lenskart, you'll be pivotal in elevating the consumer's journey—telling brand stories through the right tone, timing, and formats across all touchpoints. You'll help shape how customers see and interact with Lenskart in both physical stores and digital interfaces, making the brand culturally resonant and commercially...


  • Gurgaon, Haryana, India Adidas Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Description E-commerce Content Writer Location: Gurgaon Job Type: Contract 1 Year About the Role: adidas is looking for a creative and detail-oriented E-commerce Content Writer to join our team. The ideal candidate will have prior experience writing content specifically for Retail or Fashion E-commerce platforms. You will be responsible for...

  • Content Writer

    2 weeks ago


    Gurgaon, Haryana, India Motherson Automotive Technologies and Engineering (MATE) Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    You will be responsible for creating high-quality and engaging content that aligns with the brand's voice and objectivesYour role will involve researching, writing, editing, and proofreading various types of content, such as blog posts Required Candidate profileExperience of 4+ years as a content writer, copywriter, or similar roleExcellent written and...


  • Gurgaon, Haryana, India Group Bayport Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Role OverviewWe are looking for a creative and detail-oriented Graphic Design Intern to support the merchandising team in developing high-quality visual assets for product detail pages (PDPs) and other digital touchpoints. The intern will work closely with merchandisers, content writers, and the studio team to ensure faster turnaround on design requirements...