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Digital Marketing Specialist

2 weeks ago

Jaipur, Rajasthan, India And we support Full time
Overview The Digital Marketing Specialist plays a critical role in developing and executing digital marketing strategies to enhance the online presence and visibility of the organization. This position is instrumental in driving brand awareness, increasing lead generation, and optimizing customer engagement through various digital channels. The Digital Marketing Specialist collaborates with cross-functional teams to ensure alignment with overall marketing and business objectives, utilizing data-driven insights to refine and improve digital marketing efforts.Key responsibilities
  • Plan and execute digital marketing campaigns across various platforms.
  • Monitor and analyze the performance of digital marketing efforts using various analytics tools.
  • Manage and optimize SEO and PPC strategies to increase website traffic and lead generation.
  • Create and manage engaging content for social media platforms and email marketing campaigns.
  • Collaborate with internal teams to create and execute digital marketing strategies aligned with business goals.
  • Identify and implement new digital marketing trends and technologies to enhance online presence.
  • Develop and manage digital marketing budgets, ensuring cost-effective and efficient strategies.
  • Experience in handling international clients.
  • Monitor and manage online reviews and reputation management across various platforms.
  • Stay current with digital marketing best practices and industry trends.
  • Collaborate with web development and design teams to optimize user experience and website performance.
  • Provide regular reports and insights on digital marketing campaign performance to stakeholders.
  • Implement and manage marketing automation tools to enhance lead nurturing and customer engagement.
  • Collaborate with external agencies and vendors to support digital marketing efforts.
Required qualifications
  • Any Graduate,
  • experience in digital marketing specialist
  • Proficient in using digital marketing tools and platforms such as Google Analytics, AdWords, and social media management tools.
  • On site Job, Should be comfortable working in night shifts.
  • Excellent written and verbal communication skills with the ability to develop compelling content.
  • Ability to handle team, and able to take calls with international clients.
  • Knowledge of email marketing best practices and proven experience in managing email campaigns.
  • Strong project management and organizational skills to handle multiple campaigns and initiatives simultaneously.
  • Ability to work effectively in a collaborative team environment and across various departments.
  • Understanding of web design and user experience principles to optimize digital marketing efforts.
  • Certifications in digital marketing or related fields are a plus.
  • Ability to adapt and thrive in a fast-paced, innovative, and dynamic environment.
  • Demonstrated ability to drive continuous improvement in digital marketing strategies and results.