Salesforce Marketing Cloud Developer

4 days ago

Pune, Maharashtra, India GeekSoft Consulting Full time ₹ 20,00,000 - ₹ 25,00,000 per year
  • Help design, build and continuously improve the clients online platform.
  • Research, suggest and implement new technology solutions following best practices/standards.
  • Take responsibility for the resiliency and availability of different products.
  • Be a productive member of the team.


Requirements
  • 5+ years of experience in Salesforce Marketing Cloud development and implementation.
  • Develop, configure, and implement solutions using Salesforce Marketing Cloud.
  • Design and execute email marketing campaigns, including A/B testing and performance optimization.
  • Build and manage customer journeys using Journey Builder and Automation Studio.
  • Collaborate with marketing stakeholders to gather requirements and deliver technical solutions.
  • Use SQL and AMPscript for data manipulation, dynamic personalization, and campaign optimization.
  • Monitor and analyze campaign performance metrics, providing actionable insights and recommendations.
  • Ensure data integrity and compliance with data protection regulations.
  • Troubleshoot and resolve technical issues related to Marketing Cloud applications and integrations.
  • Stay current on Salesforce Marketing Cloud features, updates, and best practices.
  • Bachelor's degree in Computer Science, Information Technology, Marketing, or related field.
  • Strong understanding of marketing automation principles and best practices.
  • Proficiency in SQL, AMPscript, and related programming languages.
  • Experience with data management, integrations, and campaign analytics within Salesforce Marketing Cloud.
  • Familiarity with email marketing strategies and reporting.
  • Excellent problem-solving skills, attention to detail, and ability to manage multiple priorities.
  • Strong communication and collaboration skills, with the ability to work across teams.
  • Salesforce Marketing Cloud Certification.
  • Experience with Salesforce CRM and related ecosystem tools.
  • Working knowledge of HTML/CSS for email template development.


Benefits
  • A challenging, innovating environment.
  • Opportunities for learning where needed.


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