Social Media Manager

4 days ago

Mumbai, Maharashtra, India 115e4468-d02b-42e2-b2d5-385e099aad5a Full time ₹ 8,00,000 - ₹ 12,00,000 per year

PRIOR EXPERIENCE OF 3 YEARS IS MUST.

Role & responsibilities:

Content Management: Manage high-quality, engaging content for various social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).

Content Calendar Management: Create and maintain a detailed content calendar to ensure consistent posting across all social media channels, aligning with marketing campaigns and seasonal trends.

Social Media Strategy: Create and implement data-driven social media strategies to increase brand awareness, engagement, and growth across all channels.

Community Engagement: Monitor and respond to customer interactions, comments, and messages in a timely and positive manner.

Analytics & Reporting: Track performance metrics (engagement, reach, conversion) and provide regular reports with insights to optimize campaigns.

Influencer Collaboration & Outreach: Reach out to influencers for potential collaborations and partnerships to expand brand reach and engage new audiences.

Collaboration Outreach for Revenue Generation: Identify and initiate outreach efforts for collaboration opportunities that contribute to revenue generation through strategic partnerships or affiliate marketing.

Work Closely with the Editor: Coordinate with the editor to ensure all content aligns with brand guidelines, voice, and editorial standards.

Stay Current: Keep up with trends in social media, emerging platforms, and digital marketing to ensure the brand stays ahead of the curve.

Role Purpose & Client-Centered Focus

This role extends beyond traditional social media management. You will play an integral part in shaping the clients long-term career trajectory and public identity.

  • Goal: Support long-term career growth, personal branding, and overall professional development.
  • Focus: Strategic planning, brand positioning, securing meaningful collaborations, and managing the clients public image.

  • Services:

  • Advising on career direction

  • Managing and coordinating public appearances
  • Overseeing endorsements, partnerships, and collaborations

  • Supporting growth of the clients business and personal brand

  • Client Relationship: Work closely with the client daily as a trusted advisor, helping manage their professional brand and narrative.

Preferred candidate profile:

  • Proven experience as a Social Media Manager or similar role.
  • Strong understanding of all major social media platforms and best practices.
  • Excellent written and verbal communication skills.
  • Creative mindset with strong design sense and attention to detail.
  • Experience using social media tools (Hootsuite, Buffer, Sprout Social, etc.).
  • Strong analytical skills with the ability to make data-driven decisions.
  • Experience with influencer outreach and partnerships.
  • Experience with paid social media campaigns is a plus.
  • Bachelors degree in Marketing, Communications, or related field preferred.

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