Marketing Ops Analyst

Job Description

About us:

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasnt happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Targets global team and has more than 4,000 team members supporting the companys global strategy and operations.

Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win.

Fueling the continued success of one of the worlds most beloved and recognized brands is a distinctly capable, creative, and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our guests, guest segments and behaviors, business objectives, strategies, and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive, and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

As a Marketing Ops Analyst, you will utilize Marketing and Creative experience to drive change with Creative processes and tools that enable the Creative team to deliver an undeniable Target guest experience. You will drive inputs and creation/development of key Creative processes, tools and interaction models. You will collaborate with multiple cross-functional partners to execute projects and work streams. You will influence teams and partners and leverage change management best practices. You will drive measurable input into delivering Creative capabilities using business needs, interpretation of data and insights, and creativity in delivering outputs. You will initiate and drive new operational ideas on behalf of the Creative team and in service to the guest experience. Well support you along the way with robust onboarding, as well as personal and career development. This role will report to Sr Manager, Creative Ops.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

As a Marketing Ops Analyst, you will be responsible to:

Support Target Creative operational tech/tools portfolio:

• Optimize portfolio of Target Creative enterprise tools
• Identify tools with low engagement
• Identify gaps where tools could solve
• Support periodic tool audits
• Maintain enterprise license opportunity
• Manage software acquisition process
• User access lifecycle management
• License/usage oversight

Support asset/data management & administration:

• Support Digital asset manager with Asset classification, tagging and metadata
• Asset management data and reporting. Collaborate with Data Analyst and Asset Manager.
• Resource trigger report management and issue resolution
• Smartsheet Training, Category, User and Portfolio Dashboard Management
• Unconfirmed time reporting
• Consultant for Smartsheet and RM data outputs. Collaborate with Data Analyst

Support Target Tech/vendor liaison with:

• Custom builds
• Advocating for Target Creative tools and tech changes
• Communicating changes
• Support as tools and tech consultant

About you:

• Four-year degree or equivalent experience
• 5 years of experience in technology support, technology program management and tech enablement for creative organizations
• Ability to work with cross-functional partners and solution oriented
• Financial acumen and understanding of budgets and yearly planning
• Strong communication skills both verbal and written
• Inter-personal aptitude and building relationships

Useful Links- Life at Target- Benefits- Culture-

Locations - Bangalore, India

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