Field Sales Officer

2 days ago

Aligarh, Uttar Pradesh, India Elite Consultancy Services Full time ₹ 6,00,000 - ₹ 12,00,000 per year

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Job Description Sales & Marketing Executive

Industry: Electricals, Lighting, Fans & Home Appliances

Location: [Aligarh]

Department: Sales & Marketing

Reports To: Sales/Marketing Manager

Key Responsibilities:

  • Develop and execute sales strategies to achieve monthly and annual sales targets.
  • Identify and build relationships with retailers, distributors, dealers, and institutional buyers.
  • Generate leads and follow up to convert into business opportunities.
  • Conduct product demonstrations and presentations to promote electricals, lighting, fans, and home appliances.
  • Monitor competitor activities, pricing, and market trends to suggest effective sales strategies.
  • Plan and implement promotional campaigns, exhibitions, and branding activities.
  • Ensure proper placement, visibility, and merchandising of products at retail outlets.
  • Coordinate with service/after-sales teams to resolve customer issues.
  • Prepare and maintain sales reports, MIS, and market feedback regularly.
  • Achieve sales growth while maintaining strong customer relationships and brand presence.

Key Skills & Competencies:

  • Strong knowledge of electrical products, lighting solutions, fans, and home appliances market.
  • Good communication, negotiation, and relationship-building skills.
  • Target-driven with proven track record in sales & marketing.
  • Ability to handle distributors, dealers, and institutional sales.
  • Basic knowledge of digital marketing & promotional activities is an added advantage.
  • Proficient in MS Office (Excel, Word, PowerPoint).

Qualifications & Experience:

  • Graduate in Business Administration, Marketing, or Electrical/Mechanical Engineering (preferred).
  • 15 years of experience in sales & marketing of electricals, lighting, fans, or home appliances.
  • Freshers with strong zeal for sales can also be considered for trainee roles.

Compensation:

  • Salary: As per industry standards + Incentives + Allowances.

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