Digital Marketing Executive

2 weeks ago

Indore, Madhya Pradesh, India GrowCraft Solution Pvt Ltd Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title: Performance Marketing Specialist (UA, ASO & Paid Advertising)

Location: Indore, Madhya Pradesh

Company: Growcraft Solutions Pvt. Ltd.

About the Role:

We are seeking a highly skilled and result-driven Performance Marketing Specialist with proven experience in User Acquisition (UA), App Store Optimization (ASO), SEO, and Paid Advertising. The ideal candidate will play a key role in driving user growth, optimizing campaigns, and improving ROI across multiple channels.

Key Responsibilities:

* Develop and execute effective User Acquisition strategies across multiple ad networks.

* Plan and optimize App Store Optimization (ASO) strategies to maximize app visibility and downloads.

* Manage and optimize paid campaigns on Google Ads, Meta Ads, and other leading ad networks (e.g., Unity, TikTok, IronSource).

* Continuously analyze performance metrics, identify trends, and implement data-driven improvements.

* Conduct A/B testing to improve creatives, targeting, and landing pages.

* Stay updated with industry trends, competitor strategies, and new advertising opportunities.

* Collaborate with creative, analytics, and product teams to maximize growth.

Requirements:

* 6 months to 1 year of experience in UA, ASO, SEO, and Paid Advertising (mobile apps preferred).

* Strong understanding of Google Ads, Meta Ads, and other ad platforms.

* track record of driving growth and achieving ROI targets.

* Experience with attribution tools (AppsFlyer, Adjust, Branch) and analytics platforms (Firebase, Google Analytics).

* Hands-on experience in campaign tracking, audience segmentation, and creative testing.

* Excellent analytical and problem-solving skills.

* Strong communication and team collaboration abilities.

* Must be open to working onsite from our Indore office.

* Immediate Joiner

Preferred Qualifications:

* Experience in the mobile gaming or app industry.

* Familiarity with organic and paid UA funnels.

* Knowledge of emerging ad platforms and UA trends.

Perks & Benefits:

* Competitive salary and performance incentives.

* Opportunity to work with a dynamic and growing organization.

* Collaborative work environment with career growth opportunities.

* Relocation support (negotiable).

How to Apply:

If you are passionate about driving growth and optimizing marketing performance, we would love to hear from you. Please share your resume at or contact us at

Growcraft Solutions Pvt. Ltd., Indore (On-site Working)

Hiring
DigitalMarketing
UserAcquisition
AppMarketing
ASO
GoogleAds
MetaAds
MarketingJobs
indorejobs
indorejobseekers
India

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