Digital Marketing Specialist
8 hours ago
Job Title: Digital Marketing Specialist
Experience: 4-5 years
Location: Ahmedabad
Type: Full-time
About Us:
Apeiros AI Private Limited
is a pioneering provider of retail and customer engagement software
solutions tailored for hyperlocal mom-and-pop retailers. Our mission is to empower our clients with
innovative, user-friendly products that streamline operations, enhance customer experiences, and
drive business growth. We thrive on enabling small retailers to leverage technology effectively in
today's competitive market.
Job Summary
We are looking for a creative and results-driven
Digital Marketing professional
to join our team. The
ideal candidate will be responsible for planning, implementing, and optimizing digital marketing
campaigns across various channels to drive traffic, engagement, and revenue growth.
Key Responsibilities
Plan, execute, and manage digital marketing campaigns including SEO (search engine
optimisation), SEM (search engine marketing), PPC (pay-per click), social media, email
marketing, and display advertising.
Develop content strategies for blogs, social media, and other digital platforms to increase
brand awareness and engagement.
Monitor and analyze website traffic, social media metrics, and campaign performance using
tools like Google Analytics, Google Ads, Facebook Ads Manager, etc.
Update and manage website.
Optimize campaigns to improve ROI and conversion rates.
Collaborate with the design and content teams to create compelling visuals and messaging
for campaigns.
Manage social media accounts and create content calendars.
Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Assist in marketing automation and lead nurturing efforts.
Coordinate with external agencies, vendors, and partners when needed.
Requirements / Qualifications
Bachelor's degree in Marketing, Business, Communications, or related field.
Proven experience in digital marketing (2+ years preferred).
Strong understanding of SEO, SEM, PPC, social media marketing, email marketing, and
analytics.
Hands-on experience with Google Analytics, Google Ads, Facebook Ads, and other digital
marketing tools.
Excellent written and verbal communication skills.
Creative mindset with strong problem-solving skills.
Ability to manage multiple projects and meet deadlines.
Knowledge of marketing automation platforms is a plus.
Key Competencies
Analytical thinking and data-driven decision-making.
Creativity and innovation in campaign ideas.
Strong teamwork and collaboration skills.
Attention to detail and commitment to quality.
How to Apply:
Interested candidates can send their updated resumes to or contact us at for more details.
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