Digital Marketing Executive

5 hours ago


Ahmedabad, Gujarat, India Unbounce Careers Full time ₹ 6,00,00,000 - ₹ 7,20,00,000 per year

Job Description: Digital Marketing Executive (SEO & PPC Specialist)
Position: Digital Marketing Executive
Location: Ahmedabad
Type: Full-Time
Experience 2-3 years
Salary: 5LPA-6LPA
About the Role:
We are seeking a dynamic and experienced Digital Marketing Executive to join our team.
The ideal candidate will have a strong background in SEO and PPC, demonstrating hands-on
experience in developing and executing effective digital marketing strategies.
Responsibilities:
- Develop, implement, and manage SEO strategies to improve organic search rankings and
drive website traffic.
- Conduct keyword research and analysis to identify growth opportunities.
- Optimize website content, landing pages, and blog posts for search engines.
- Plan, create, and manage PPC campaigns across various platforms (Google Ads, Bing, social
media).
- Monitor and analyze campaign performance, providing insights and recommendations for
optimization.
- Collaborate with the content and design teams to produce high-quality marketing
materials.
- Stay updated with the latest SEO and PPC trends and best practices.
- Generate and present performance reports to stakeholders, demonstrating ROI and
campaign success.
Requirements:
- Bachelor's degree in Marketing, Business, or related field.
- Proven experience as a Digital Marketing Executive, with a focus on SEO and PPC.
- Proficient in using SEO tools (e.g., Google Analytics, SEMrush, Moz) and PPC platforms
(e.g., Google Ads, Bing Ads).
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent understanding of digital marketing concepts and best practices.
- Creative thinker with the ability to develop innovative marketing strategies.
- Strong communication and teamwork skills.



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