 
						Digital Marketing Executive
1 week ago
About Company
Durapid Technologies is dedicated to providing IT solutions for enterprises all across the globe. With an experience in enterprise digital transformation, we are well-versed in the domain and know the challenges faced by an enterprise when adopting a digital business transformation.
Key Responsibilities
- Develop and execute on-page and off-page SEO strategies to improve organic rankings and drive traffic.
- Perform keyword research to identify high-performing and relevant keywords for targeting.
- Optimize website content, meta tags, and structure for search engines.
- Monitor and fix technical SEO issues like crawl errors, site speed, and mobile usability.
- Collaborate with the content team to create SEO-friendly blog posts, landing pages, and website content.
- Ensure all content aligns with target keywords and user intent.
- Use tools like Google Analytics, Google Search Console, and SEMrush to track and analyze website performance.
- Prepare regular reports on traffic, rankings, and other SEO metrics, along with recommendations for improvement.
- Conduct detailed competitor analysis to identify opportunities and gaps in the market.
- Stay updated on SEO trends and algorithm changes to maintain a competitive edge.
Qualifications
- Bachelor's degree in Marketing, IT, or a related field.
- Certification in SEO or Digital Marketing (preferred).
- 2-4 years of hands-on experience in SEO, with proven results in improving rankings and traffic. Experience must be in IT service organisation.
Skills: seo,digital marketing,it,keywords
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