Digital Marketing Executive

2 weeks ago

Jaipur, Rajasthan, India Durapid Technologies Private Limited Full time ₹ 9,00,000 - ₹ 12,00,000 per year

About Company
Durapid Technologies is dedicated to providing IT solutions for enterprises all across the globe. With an experience in enterprise digital transformation, we are well-versed in the domain and know the challenges faced by an enterprise when adopting a digital business transformation.

Key Responsibilities

  • Develop and execute on-page and off-page SEO strategies to improve organic rankings and drive traffic.
  • Perform keyword research to identify high-performing and relevant keywords for targeting.
  • Optimize website content, meta tags, and structure for search engines.
  • Monitor and fix technical SEO issues like crawl errors, site speed, and mobile usability.
  • Collaborate with the content team to create SEO-friendly blog posts, landing pages, and website content.
  • Ensure all content aligns with target keywords and user intent.
  • Use tools like Google Analytics, Google Search Console, and SEMrush to track and analyze website performance.
  • Prepare regular reports on traffic, rankings, and other SEO metrics, along with recommendations for improvement.
  • Conduct detailed competitor analysis to identify opportunities and gaps in the market.
  • Stay updated on SEO trends and algorithm changes to maintain a competitive edge.

Qualifications

  • Bachelor's degree in Marketing, IT, or a related field.
  • Certification in SEO or Digital Marketing (preferred).
  • 2-4 years of hands-on experience in SEO, with proven results in improving rankings and traffic. Experience must be in IT service organisation.

Skills: seo,digital marketing,it,keywords

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